Op-Ed
188 Years of Black Press Excellence in the United States
By Benjamin F. Chavis, Jr.
NNPA Columnist
In recognition of the 75th Anniversary of the National Newspaper Publishers Association (NNPA), I believe it is important to emphasize both the historical and contemporary mission, value and success of the Black Press in America. For the past 188 years Black Americans have labored diligently and responsibly to publish and distribute Black-owned newspapers in the interests of millions of Black Americans and others who cry out for freedom, justice, equality and empowerment.
What the first Black American publishers and editors of Freedom’s Journal, Samuel Cornish and John Brown Russwurm, worked hard to accomplish began a long and vibrant legacy that still continues today across the United States by publishers who are members of the NNPA. In the first edition of Freedom’s Journal published on March 16, 1827 in New York City, Cornish and Russwurm clearly stated, “We wish to plead our own cause…Too long have others spoken for us. Too long has the public been deceived by misrepresentations, in things which concern us dearly.”
Freedom’s Journal was widely read in the northeast of the U.S. and secretly read and admired throughout the South among those who were fighting the oppression and brutality of the slavery of African people in America. Thereafter over the next 188 wherever Black Americans were concentrated across the nation, the emergence of the Black-owned newspapers came forward with a firm commitment to excellence in journalism and the empowerment of the Black American community.
From the very beginning of the Black Press in America, publishers and editors asserted their Constitutional rights of freedom of speech and freedom of the press, as well as the fundamental human right of self-determination. “Pleading our own cause” and speaking for the rights, news, aspirations and dreams of Black America all continue today to be the undergirding foundation of the Black Press.
Frederick Douglass was one our greatest orators and leaders who exemplified the audacity and genius to challenge all who would seek to oppress and deny freedom and equality. Yet Frederick Douglass was also a freedom-fighting newspaper owner and publisher of The North Star. The first edition of The North Star was published on December 3, 1847 in Rochester, New York. Douglass believed that “owning” The North Star gave him a strategic advantage to effectively articulate in the interests of Black American liberation from slavery and poverty.
Concerning The North Star Douglass emphatically stated, “We are now about to assume the management of the editorial department of a newspaper, devoted to the cause of Liberty, Humanity and Progress. The position is one which, with the purest motives, we have long desired to occupy. It has long been our anxious wish to see, in this slave-holding, slave-trading, and Negro-hating land, a printing-press and paper, permanently established, under the complete control and direction of the immediate victims of slavery and oppression.” This quote from Frederick Douglass certainly applies to some of the challenges that Black Americans still face in 2015.
The mission and purpose of the NNPA in part states “To promote the interests of the Black Press by securing unity and action and all matters relative to the profession of journalism and the business of publishing…To advance the highest and best interest of all people of African descent.”
Today in a growing multiracial, multilingual and multicultural society, it remains a critical necessity for all Black-owned businesses, in particular Black-owned newspapers and other media businesses, to be conscious of how the marketplace is changing and transforming. The point here is that Black Americans cannot afford to understate the value and market impact of our businesses, institutions and communities. The fact that we are trillion-dollar annual consumers in the American economy should translate more effectively and efficiently into strengthening Black-owned businesses.
I am optimistic about the Black Press in the USA because I see greater business development opportunities today than ever before this period of time. Yet we must all learn the lessons from our history and from the shining examples of excellence and determination of freedom-fighting publishers like Cornish, Russwurm and Douglass. From Selma to Ferguson, our struggle for freedom and empowerment continues.
Dr. Benjamin F. Chavis, Jr. is the President and CEO of the National Newspaper Publishers Association (NNPA) and can be reached for national advertisement sales and partnership proposals at: dr.bchavis@nnpa.org; and for lectures and other professional consultations at: http://drbenjaminfchavisjr.wix.com/drbfc.
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Activism
Oakland Post Endorses Barbara Lee
Barbara Lee will be able to unify the city around Oakland’s critical budget and financial issues, since she will walk into the mayor’s office with the support of a super majority of seven city council members — enabling her to achieve much-needed consensus on moving Oakland into a successful future.

As we end the celebration of Women’s History Month in Oakland, we endorse Barbara Lee, a woman of demonstrated historical significance. In our opinion, she has the best chance of uniting the city and achieving our needs for affordable housing, public safety, and fiscal accountability.
As a former small business owner, Barbara Lee understands how to apply tools needed to revitalize Oakland’s downtown, uptown, and neighborhood businesses.
Barbara Lee will be able to unify the city around Oakland’s critical budget and financial issues, since she will walk into the mayor’s office with the support of a super majority of seven city council members — enabling her to achieve much-needed consensus on moving Oakland into a successful future.
It is notable that many of those who fought politically on both sides of the recent recall election battles have now laid down their weapons and become brothers and sisters in support of Barbara Lee. The Oakland Post is pleased to join them.
Activism
Actor, Philanthropist Blair Underwood Visits Bay Area, Kicks Off Literacy Program in ‘New Oakland’ Initiative
These community activations were coordinated with the San Francisco-based non-profit program “Room to Read.” Ray said he is also donating his time to read and take pictures with students to encourage their engagement and to inspire them to read more. The inspirational book “Clifford Ray Saves the Day” highlights Clifford Ray’s true story of saving a dolphin.

By Paul Cobb
New Oakland Series
Opinion Part 3
The Post mentioned three weeks ago that a number of our local luminaries were coming together to support the “New Oakland” movement. As this current national administration continues to eliminate our “legacy” institutional policies and programs left and right, most communities find themselves beyond “frozen” in fear.
Well, esteemed actor, long-time Bay Area supporter, and philanthropist Blair Underwood returned to Oakland this week to speak with city leaders, community trust agents, students, the Oakland Post, and local celebrities alike to continue his “New Oakland” initiative.
This week, he kicked off his “Guess Who’s Coming to Read” literacy program in some of Oakland’s middle schools. Clifford Ray, who played the center position of the 1975 World Champion Golden State Warriors, donated close to 1,000 books. Ray’s fellow teammate Charles “The Hopper” Dudley also gave Converse sneakers to students.
These community activations were coordinated with the San Francisco-based non-profit program “Room to Read.” Ray said he is also donating his time to read and take pictures with students to encourage their engagement and to inspire them to read more. The inspirational book “Clifford Ray Saves the Day” highlights Clifford Ray’s true story of saving a dolphin.
Underwood also spent quality time with the Oakland Ballers ownership group and visited the amazing Raimondi Park West Oakland community revitalization site. In the 1996 TV film Soul of the Game, Underwood played the role of the legendary first Black Major League Baseball player Jackie Robinson and commended the Ballers owners.
“This group of sports enthusiasts/ philanthropists needs to be applauded for their human capital investment and their financial capital investment,” Underwood said. “Truly putting their money and passion to work,” Underwood said.
Underwood was also inspired by mayoral candidate Barbara Lee’s open-minded invitation to bring public-private partnership opportunities to Oakland.
Underwood said he wants to “reinforce the importance of ‘collaborative activism’ among those most marginalized by non-empathic leadership. We must ‘act out’ our discomfort with passionate intentions to create healthy change.”
Activism
Councilmembers Ramachandran, Kaplan, Unger Identify Funds to Save Oakland Fire Stations
Our budget crisis – one of the worst in Oakland’s history – is compounded by the fact that people do not feel safe coming to Oakland due to our public safety crisis. By investing in our fundamental public safety resources today, we can send a signal to the world that Oakland is open for business. We have such a rich and vibrant culture, arts, and food scene that is worth celebrating – but we can only showcase this if we are able to keep our neighborhoods safe. Having fully functioning fire stations are absolutely essential to these efforts.

By Janani Ramachandran
There is no greater concern to the people of Oakland today than public safety. Fire stations are the bread and butter of essential city services – and every day that we have stations shuttered, we imperil the lives of our community members. In response to widespread outcry over the current and planned closure of stations, myself, along with Councilmembers Kaplan and Unger, have painstakingly worked to identify millions of dollars of new funding to save our stations. The legislation we introduced on Thursday, February 13th, will amend our budget to prevent the closure of four fire stations that are currently on the chopping block due to our budget crisis and will re-open two closed stations that have already been closed – Station 25 and 28 – in the near future. The resolution that will provide the funding to keep our stations open will go before the full City Council for a vote at our meeting on Tuesday, March 4th at 3:30 PM – and we invite you to join us at City Hall to share your perspective on the topic.
Our budget crisis – one of the worst in Oakland’s history – is compounded by the fact that people do not feel safe coming to Oakland due to our public safety crisis. By investing in our fundamental public safety resources today, we can send a signal to the world that Oakland is open for business. We have such a rich and vibrant culture, arts, and food scene that is worth celebrating – but we can only showcase this if we are able to keep our neighborhoods safe. Having fully functioning fire stations are absolutely essential to these efforts.
With the devastating Los Angeles fire at the top of people’s minds, terrible memories of Oakland’s own wildfires are re-surfacing from the 1991 Oakland Hills Firestorm to the Keller fire just a few months ago – and how essential fire stations are to mitigating these catastrophes. But in Oakland, our fire stations don’t just fight wildfires – they also provide emergency medical services to our most vulnerable constituents, put out structural fires and encampment fires, and much more.
We recognize that there are a number of competing interests and important initiatives fighting for sparse City resources. But from my perspective, core safety services are the most pivotal functions that a City must spend its resources on – especially given the outcry we have heard around fire stations.
The fight to save our stations is not over. The resolution we introduced is a critical first step, and there are hurdles to overcome. If you support keeping our fire stations open, we invite you to be a part of the solution by making your voice heard at the March 4th City Council meeting at 3:30 pm.
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