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PRESS ROOM: Chevrolet and NNPA Extend Partnership, Name Terrence J. as ‘Discover the Unexpected’ Program Ambassador
NNPA NEWSWIRE — DTU provides 11 students from around the nation internships and scholarships to explore marketing roles focused on General Motor’s vision for an all-electric future and journalism through NNPA.
The post PRESS ROOM: Chevrolet and NNPA Extend Partnership, Name Terrence J. as ‘Discover the Unexpected’ Program Ambassador first appeared on BlackPressUSA.
HBCU students focus on “Charging Forward” in sixth year of DTU through immersive virtual and in person marketing and journalism internship
DETROIT – This week, Chevrolet and the National Newspaper Publishers Association enter their sixth year of collaboration with the “Discover the Unexpected” program, amplified with program ambassador, and American actor, model and entertainer, Terrence Jenkins, better known as Terrence J.
“As a graduate of North Carolina A&T State University with a mass communication degree, I understand the value of historically Black colleges and universities, which is why I am passionate about this opportunity and eager to engage with up-and-coming HBCU students pursuing journalism and marketing,” said Jenkins.
Jenkins will kick off students’ fellowship experience in New Orleans, following the NNPA convention that includes a Chevrolet Bolt EUV adventure challenge to promote team building and education surrounding electrification, journalism and marketing.
DTU provides 11 students from around the nation internships and scholarships to explore marketing roles focused on General Motor’s vision for an all-electric future and journalism through NNPA.
Chevrolet placed five students within different areas of the marketing function to gain experience in content creation, media integration and strategy development. The NNPA placed six students with renowned publications across the country to focus on digital and social content creation, in addition to covering events such as the NNPA conference in New Orleans.
“Chevrolet is proud to continue its collaboration with NNPA on Discover the Unexpected, providing HBCU students hands on learning and development opportunities in addition to a platform to share their experiences,” said Steve Majoros, vice president of Chevrolet Marketing. “This program is pivotal in our mission of reaching diverse audiences through amplifying their perspectives, and we look forward to witnessing the impact of this year’s fellows.”
Chevrolet will award each fellow a $10,000 scholarship and a $5,000 stipend. Following the 2022 program completion, DTU will have provided 49 HBCU students over $600,000. This immersive experience spans a 10-week program from June 6–August 12.
“Our long-standing partnership with General Motors drives impact, awareness, and community connectivity,” said NNPA President and CEO Benjamin F. Chavis, Jr. “Over the last five decades, we’ve championed diversity, equity, and inclusion because we know representation matters. The publishers and DTU fellows richly benefit from Chevrolet’s commitment to fuel the next generation of journalists and marketers.”
Learn more about the Discover the Unexpected fellowship at https://www.nnpa.org/chevydtu/.
ABOUT CHEVROLET
Founded in 1911 in Detroit, Chevrolet is now one of the world’s largest car brands, available in 79 countries with more than 3.2 million cars and trucks sold in 2020. Chevrolet models include electric and fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.com.
ABOUT NATIONAL NEWSPAPER PUBLISHERS ASSOCIATION NNPA is a trade association of the more than 200 African American-owned community newspapers from around the United States. Since its founding 79 years ago, NNPA has consistently been the voice of the Black community and an incubator for news that makes history and impacts our country. As the largest and most influential Black-owned media resource in America, NNPA delivers news, information, and commentary to over 20 million people each week.
The post PRESS ROOM: Chevrolet and NNPA Extend Partnership, Name Terrence J. as ‘Discover the Unexpected’ Program Ambassador first appeared on BlackPressUSA.
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OP-ED: The Illusion of Allyship. White Women, Your Yard Signs Mean Nothing to Me
NNPA NEWSWIRE – “The blue bracelets are something White women are wearing so others can see that they didn’t vote for Trump,” says Liberal Lisa from Oklahoma on X. Chile, bye. These bracelets are hollow symbols, empty gestures that mean nothing to me. An accessory to claim distance from Trump’s legacy is superficial comfort, while the choice to not stand with us in the voting booth is far more profound.
Political yard signs can symbolize intentions and allegiance. But this year, they’ve also symbolized betrayal. During this general election, Black women were led to believe that more White women would stand with us. Exit polls, however, told a different story. Despite overwhelming displays of support, more White women still chose to vote for the convicted felon, reality TV star, and rapist. White women answered the call but left us hanging at the polls.
A Familiar Disappointment
I live in DeKalb County, Georgia, and the abundance of Harris-Walz yard signs could’ve fooled me. But I’ve seen this before, back when Stacey Abrams ran for governor. White women showed up, put up signs, attended rallies, knocked on doors, and phone-banked. Yet, when it came time to vote, they let us down—not once but twice. I’ve been here for over 15 years, and if there’s one thing I know, it’s that political signs are symbols without weight.
In every election, I’ve talked with White women. Most aren’t the primary earners in their families and vote along party lines, aligning with the preferences of their fathers and husbands. These conversations reveal a reluctance to break from tradition, even when their votes affect women and certainly when their votes impact the lives of people who look like me.
The Illusion of Solidarity—Symbols Are Not Enough
On social media, I’m seeing White women posting pictures of blue bracelets to “prove” they didn’t vote for Trump. “The blue bracelets are something White women are wearing so others can see that they didn’t vote for Trump,” says Liberal Lisa from Oklahoma on X. Chile, bye. These bracelets are hollow symbols, empty gestures that mean nothing to me. An accessory to claim distance from Trump’s legacy is superficial comfort, while the choice to not stand with us in the voting booth is far more profound.
I’ve seen Black Lives Matter signs and black squares posted on Instagram to “prove” support for Black people, but we now know that was a lie, too. Will those same people who claimed Black lives mattered now take down their Harris-Walz signs and show their true selves?
Navigating these truths is a daily struggle for me—professionally and socially. White women often misuse their privilege, supporting us only when it’s convenient. Seeing overqualified Black women sabotaged or abandoned by White women at critical moments is a constant emotional challenge. It’s exhausting to live with this reality, especially when solidarity seems like something they pick up and discard at will.
One clever campaign ad from Harris-Walz that spoke directly to White women. “Your Vote, Your Choice” emphasized that their vote was private—independent of their household situation. Another was from Olivia Howell Dreizen, the “Vote Without Fear” campaign, which empowered women to consider the greater impact of their choices. But it seems many still couldn’t choose the roadmap to freedom—even when it was handed to them.
A Call for Action Beyond Words
White women, I want to believe you care, but actions speak louder than yard signs, bracelets, or Instagram posts. Show up in our communities, advocate in your workplaces, and stand up to dismantle the structures that uphold white supremacy. Only through real action will we know where you stand.
If you choose not to act, we see you—and we know exactly where you stand. Good luck these next four years.
Disclaimer: The views and opinions expressed in this article do not necessarily reflect the official policy or position of BlackPressUSA.com or the National Newspaper Publishers Association.
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Supernova Parenting Conference Empowers Over 100 Parents with Resources for Neurodivergence and Mental Health
The inaugural Supernova Parenting Conference was co-hosted by Natasha Nelson, known as Supernova Momma, and Yolanda Walker, founder of Parenting Decolonized. It brought together over 100 parents, caregivers, and educators dedicated to fostering understanding and support for neurodivergent children and mental health challenges. The conference provided invaluable resources, expert insights, and a collaborative space for […]
The inaugural Supernova Parenting Conference was co-hosted by Natasha Nelson, known as Supernova Momma, and Yolanda Walker, founder of Parenting Decolonized. It brought together over 100 parents, caregivers, and educators dedicated to fostering understanding and support for neurodivergent children and mental health challenges. The conference provided invaluable resources, expert insights, and a collaborative space for connection, marking a significant step toward creating a more inclusive parenting community.
The event featured a variety of workshops, panel discussions, and keynote speeches from leading experts in neurodiversity and mental health. Attendees left with practical tools and strategies to enhance their parenting journeys, emphasizing the importance of understanding and supporting the unique needs of neurodivergent children.
“While the conference was a tremendous success, we believe that our work doesn’t end here,” said Natasha Nelson. “It’s crucial to continue providing ongoing support and resources for parents as they navigate this important journey. We want to ensure families can access the tools they need long after the conference.”
To extend the momentum generated at the conference, Natasha and Yolanda are excited to announce the launch of the Supernova Parenting Community. This membership-based initiative aims to offer a safe and supportive environment for parents and caregivers to continue their growth as conscious parents.
Membership is available for as little as $5 a month via Patreon, making it accessible for all families seeking support.
“We know that parenting can be a challenging journey, especially when navigating neurodivergence and mental health issues,” Yolanda Walker added. “Our goal is to build a community where parents feel seen, heard, and supported. We hope you’ll join us in this vital work.”
For more information about the Supernova Parenting Community and to sign up for membership, please visit supernovaparenting.org
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Election Night on The Yard at Howard University
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