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PRESS ROOM: Chevy Announces Nationwide Search for $100k ‘Lead Dream Chaser’ Opportunity
NNPA NEWSWIRE — Chevy has teamed up with Everette Taylor, a creative entrepreneur and CEO of Kickstarter, to identify the best person to serve as Lead Dream Chaser. Everette is deeply experienced in building and growing successful businesses and is passionate about supporting others to help with their own career goals, making him a great teammate to help find Chevy’s Lead Dream Chaser.
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To celebrate the launch of the 2024 Trax, one person will receive $100,000 and the all-new Chevy Trax for three months to help chase their dream
DETROIT – In anticipation of the arrival of the 2024 Chevrolet Trax this spring, Chevy is announcing an opportunity for a chance to become a “Lead Dream Chaser.” This three-month opportunity will enable one person to pursue their lifelong dream or passion project. The Lead Dream Chaser will share their journey on social media and in return receive $100,000 and three months with the all-new 2024 Chevrolet Trax1.
Chevy has teamed up with Everette Taylor, a creative entrepreneur and CEO of Kickstarter, to identify the best person to serve as Lead Dream Chaser. Everette is deeply experienced in building and growing successful businesses and is passionate about supporting others to help with their own career goals, making him a great teammate to help find Chevy’s Lead Dream Chaser.
“The past few years have caused many to consider turning their ideas and ambitions into reality, and I’m excited to help Chevy find a qualified person who will pursue their dream,” said Taylor.
The 30-day submission period opened the afternoon of Friday, Jan. 132. Friday afternoons are the most popular time of the week for daydreaming, according to a Chevy-commissioned Harris Poll survey.
To enter for a chance to become the Lead Dream Chaser, eligible entrants3 can visit ChevyDreamChaser.com to submit a short video about themselves, their dream and how they plan to leverage the all-new Trax and funds to pursue a passion project or help their community. Entrants will also need to share how they plan to document their story on social media along the way. Chevy will announce the finalists in March and the selected individual will be announced in April.
The all-new 2024 Chevy Trax4 is a stylish small SUV offering the practicality of a compact car and the utility of an SUV. Larger than today’s Trax, it offers more space for passengers and cargo, a robust array of standard safety features5 and technologies to help keep customers connected — all great offerings for Chevy’s Lead Dream Chaser.
“We look forward to reviewing the submissions and following along the journey of the Lead Dream Chaser,” said Steve Majoros, chief marketing officer, Chevrolet. “The all-new Chevy Trax has everything you need to pursue your passion in style, so we encourage every dreamer to check it out.”
SURVEY METHODOLOGY
This survey was conducted online by The Harris Poll November 10 – 14, 2022, on behalf of Chevrolet, among 2,064 adults age 18+. Data were weighted to be representative of the ages 18+ U.S. general population.
ABOUT CHEVROLET
Founded in 1911 in Detroit, Chevrolet is now one of the world’s largest car brands, available in nearly 80 countries with nearly 2.7 million cars and trucks sold in 2021. Chevrolet models include electric and fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at http://www.chevrolet.com.
1No purchase necessary. Must be 21+ to enter. Contest begins 1/13/23 and ends on 2/13/23 in all 50 United States & District of Columbia. Void where prohibited. See full official rules at ChevyDreamChaser.com Sponsor: ©2023 All Rights Reserved. General Motors LLC, 300 Renaissance Center Detroit, MI, 48265, USA.
2Submissions to open at 12 pm EDT on January 13.
3Entrants must be 21 years or older and a legal resident of the 50 United States or the District of Columbia.
4Available spring 2023. Cacti Green color exterior color late availability.
5Safety or driver-assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. The driver should remain attentive to traffic, surroundings and road conditions at all times. Visibility, weather and road conditions may affect feature performance. Read the vehicle Owner’s Manual for more important feature limitations and information.
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OP-ED: The Illusion of Allyship. White Women, Your Yard Signs Mean Nothing to Me
NNPA NEWSWIRE – “The blue bracelets are something White women are wearing so others can see that they didn’t vote for Trump,” says Liberal Lisa from Oklahoma on X. Chile, bye. These bracelets are hollow symbols, empty gestures that mean nothing to me. An accessory to claim distance from Trump’s legacy is superficial comfort, while the choice to not stand with us in the voting booth is far more profound.
Political yard signs can symbolize intentions and allegiance. But this year, they’ve also symbolized betrayal. During this general election, Black women were led to believe that more White women would stand with us. Exit polls, however, told a different story. Despite overwhelming displays of support, more White women still chose to vote for the convicted felon, reality TV star, and rapist. White women answered the call but left us hanging at the polls.
A Familiar Disappointment
I live in DeKalb County, Georgia, and the abundance of Harris-Walz yard signs could’ve fooled me. But I’ve seen this before, back when Stacey Abrams ran for governor. White women showed up, put up signs, attended rallies, knocked on doors, and phone-banked. Yet, when it came time to vote, they let us down—not once but twice. I’ve been here for over 15 years, and if there’s one thing I know, it’s that political signs are symbols without weight.
In every election, I’ve talked with White women. Most aren’t the primary earners in their families and vote along party lines, aligning with the preferences of their fathers and husbands. These conversations reveal a reluctance to break from tradition, even when their votes affect women and certainly when their votes impact the lives of people who look like me.
The Illusion of Solidarity—Symbols Are Not Enough
On social media, I’m seeing White women posting pictures of blue bracelets to “prove” they didn’t vote for Trump. “The blue bracelets are something White women are wearing so others can see that they didn’t vote for Trump,” says Liberal Lisa from Oklahoma on X. Chile, bye. These bracelets are hollow symbols, empty gestures that mean nothing to me. An accessory to claim distance from Trump’s legacy is superficial comfort, while the choice to not stand with us in the voting booth is far more profound.
I’ve seen Black Lives Matter signs and black squares posted on Instagram to “prove” support for Black people, but we now know that was a lie, too. Will those same people who claimed Black lives mattered now take down their Harris-Walz signs and show their true selves?
Navigating these truths is a daily struggle for me—professionally and socially. White women often misuse their privilege, supporting us only when it’s convenient. Seeing overqualified Black women sabotaged or abandoned by White women at critical moments is a constant emotional challenge. It’s exhausting to live with this reality, especially when solidarity seems like something they pick up and discard at will.
One clever campaign ad from Harris-Walz that spoke directly to White women. “Your Vote, Your Choice” emphasized that their vote was private—independent of their household situation. Another was from Olivia Howell Dreizen, the “Vote Without Fear” campaign, which empowered women to consider the greater impact of their choices. But it seems many still couldn’t choose the roadmap to freedom—even when it was handed to them.
A Call for Action Beyond Words
White women, I want to believe you care, but actions speak louder than yard signs, bracelets, or Instagram posts. Show up in our communities, advocate in your workplaces, and stand up to dismantle the structures that uphold white supremacy. Only through real action will we know where you stand.
If you choose not to act, we see you—and we know exactly where you stand. Good luck these next four years.
Disclaimer: The views and opinions expressed in this article do not necessarily reflect the official policy or position of BlackPressUSA.com or the National Newspaper Publishers Association.
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Supernova Parenting Conference Empowers Over 100 Parents with Resources for Neurodivergence and Mental Health
The inaugural Supernova Parenting Conference was co-hosted by Natasha Nelson, known as Supernova Momma, and Yolanda Walker, founder of Parenting Decolonized. It brought together over 100 parents, caregivers, and educators dedicated to fostering understanding and support for neurodivergent children and mental health challenges. The conference provided invaluable resources, expert insights, and a collaborative space for […]
The inaugural Supernova Parenting Conference was co-hosted by Natasha Nelson, known as Supernova Momma, and Yolanda Walker, founder of Parenting Decolonized. It brought together over 100 parents, caregivers, and educators dedicated to fostering understanding and support for neurodivergent children and mental health challenges. The conference provided invaluable resources, expert insights, and a collaborative space for connection, marking a significant step toward creating a more inclusive parenting community.
The event featured a variety of workshops, panel discussions, and keynote speeches from leading experts in neurodiversity and mental health. Attendees left with practical tools and strategies to enhance their parenting journeys, emphasizing the importance of understanding and supporting the unique needs of neurodivergent children.
“While the conference was a tremendous success, we believe that our work doesn’t end here,” said Natasha Nelson. “It’s crucial to continue providing ongoing support and resources for parents as they navigate this important journey. We want to ensure families can access the tools they need long after the conference.”
To extend the momentum generated at the conference, Natasha and Yolanda are excited to announce the launch of the Supernova Parenting Community. This membership-based initiative aims to offer a safe and supportive environment for parents and caregivers to continue their growth as conscious parents.
Membership is available for as little as $5 a month via Patreon, making it accessible for all families seeking support.
“We know that parenting can be a challenging journey, especially when navigating neurodivergence and mental health issues,” Yolanda Walker added. “Our goal is to build a community where parents feel seen, heard, and supported. We hope you’ll join us in this vital work.”
For more information about the Supernova Parenting Community and to sign up for membership, please visit supernovaparenting.org
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Election Night on The Yard at Howard University
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