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Amazon Says “Prime Day” Will Be Annual Event

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(Kris Tripplaar/AP Photo)

(Kris Tripplaar/AP Photo)

Mae Anderson, ASSOCIATED PRESS

 
(AP) — Amazon says its “Prime Day” sale led to a sales surge and “hundreds of thousands” of new signups for its $99 annual Prime loyalty program. The company said it plans to make the sale an annual event.

Tied to its 20th anniversary, Amazon promoted Wednesday’s sale for weeks by saying there would be more deals than during the busy winter holiday shopping season. Some shoppers took to social media and elsewhere to complain about the types of sales they were seeing and their limited nature.

Nonetheless, Amazon said Thursday that in the U.S. and nine countries around the world that offer the Prime program, shoppers ordered 398 items per second, surpassing the rate of ordering on Black Friday, the busy shopping day after Thanksgiving. It said worldwide order growth more than quadrupled over the same day last year, which is typically a sluggish sales day, and rose 18 percent more than Black Friday 2014.

“Going into this, we weren’t sure whether Prime Day would be a one-time thing or if it would become an annual event,” said Greg Greeley, Amazon Prime vice president. “After yesterday’s results, we’ll definitely be doing this again.”

In the U.S., TVs, Bose headphones, Rubbermaid storage sets, pressure cookers, Roomba vacuum cleaning robots, the unrated Blu-ray version of “50 Shades of Grey” and Megular microfiber towels were top sellers. Abroad, a Blu-ray trilogy of “Lord of the Rings” and a Lenovo notebook computer were popular.

ChannelAdvisor, which tracks sales by third-party sellers on Amazon, said sales jumped 93 percent on Wednesday compared with a year ago in the U.S. and rose 53 percent in Europe. It said sellers achieved 97 percent of the total amount of sales generated on Black Friday and 60 percent of the sales volume on Cyber Monday.

The sale spurred other retailers to try “Christmas in July”-type sales as well, most notably Wal-Mart Stores Inc.

The world’s largest retailer, which discounted about 2,000 items on Wednesday, said that the last three days have been some of its best ever for online orders, but did not give specifics. It noted that Wednesday was the highest day of the year for same-day pickup at its stores, with orders increasing triple digits over the same day last year. That service allows shoppers to order online and then pick their purchases up at the store the same day. Among the top-selling items Wednesday were an Apple iPad Air 2 for $399.99 and $12.35 for Anna and Kristoff dolls from Disney’s “Frozen.”

Shares of Amazon.com Inc. rose $14.29, or 3.1 percent, to close at $475.48 on Thursday. They have risen more than 33 percent over the past year.
Copyright 2015 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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Oakland Post: Week of February 25 – March 3, 2026

The printed Weekly Edition of the Oakland Post: Week of – February 25 – March 3, 2026

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Chase Oakland Community Center Hosts Alley-Oop Accelerator Building Community and Opportunity for Bay Area Entrepreneurs

Over the past three years, the Alley-Oop Accelerator has helped more than 20 Bay Area businesses grow, connect, and gain meaningful exposure. The program combines hands-on training, mentorship, and community-building to help participants navigate the legal, financial, and marketing challenges of small business ownership.

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Bay Area entrepreneurs attend the Alley-Oop Accelerator, a small business incubation program at Chase Oakland Community Center. Photo by Carla Thomas.
Bay Area entrepreneurs attend the Alley-Oop Accelerator, a small business incubation program at Chase Oakland Community Center. Photo by Carla Thomas.

By Carla Thomas

The Golden State Warriors and Chase bank hosted the third annual Alley-Oop Accelerator this month, an empowering eight-week program designed to help Bay Area entrepreneurs bring their visions for business to life.

The initiative kicked off on Feb. 12 at Chase’s Oakland Community Center on Broadway Street, welcoming 15 small business owners who joined a growing network of local innovators working to strengthen the region’s entrepreneurial ecosystem.

Over the past three years, the Alley-Oop Accelerator has helped more than 20 Bay Area businesses grow, connect, and gain meaningful exposure. The program combines hands-on training, mentorship, and community-building to help participants navigate the legal, financial, and marketing challenges of small business ownership.

At its core, the accelerator is designed to create an ecosystem of collaboration, where local entrepreneurs can learn from one another while accessing the resources of a global financial institution.

“This is our third year in a row working with the Golden State Warriors on the Alley-Oop Accelerator,” said Jaime Garcia, executive director of Chase’s Coaching for Impact team for the West Division. “We’ve already had 20-plus businesses graduate from the program, and we have 15 enrolled this year. The biggest thing about the program is really the community that’s built amongst the business owners — plus the exposure they’re able to get through Chase and the Golden State Warriors.”

According to Garcia, several graduates have gone on to receive vendor contracts with the Warriors and have gained broader recognition through collaborations with JPMorgan Chase.

“A lot of what Chase is trying to do,” Garcia added, “is bring businesses together because what they’ve asked for is an ecosystem, a network where they can connect, grow, and thrive organically.”

This year’s Alley-Oop Accelerator reflects that vision through its comprehensive curriculum and emphasis on practical learning. Participants explore the full spectrum of business essentials including financial management, marketing strategy, and legal compliance, while also preparing for real-world experiences such as pop-up market events.

Each entrepreneur benefits from one-on-one mentoring sessions through Chase’s Coaching for Impact program, which provides complimentary, personalized business consulting.

Garcia described the impact this hands-on approach has had on local small business owners. He recalled one candlemaker, who, after participating in the program, was invited to provide candles as gifts at Chase events.

“We were able to help give that business exposure,” he explained. “But then our team also worked with them on how to access capital to buy inventory and manage operations once those orders started coming in. It’s about preparation. When a hiccup happens, are you ready to handle it?”

The Coaching for Impact initiative, which launched in 2020 in just four cities, has since expanded to 46 nationwide.

“Every business is different,” Garcia said. “That’s why personal coaching matters so much. It’s life-changing.”

Participants in the 2026 program will each receive a $2,500 stipend, funding that Garcia said can make an outsized difference. “It’s amazing what some people can do with just $2,500,” he noted. “It sounds small, but it goes a long way when you have a plan for how to use it.”

For Chase and the Warriors, the Alley-Oop Accelerator represents more than an educational initiative, it’s a pathway to empowerment and economic inclusion. The program continues to foster lasting relationships among the entrepreneurs who, as Garcia put it, “build each other up” through shared growth and opportunity.

“Starting a business is never easy, but with the right support, it becomes possible, and even exhilarating,” said Oscar Lopez, the senior business consultant for Chase in Oakland.

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Oakland Post: Week of February 18 – 24, 2026

The printed Weekly Edition of the Oakland Post: Week of – February 18 – 24, 2026

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