Connect with us

Business

Black Business Spotlight: Pimento Jamaican Kitchen

MINNESOTA SPOKESMAN-RECORDER — Over the past seven years, Pimento Jamaican Kitchen has become a Twin Cities fixture for Jamaican cuisine with locations on both sides of the river. This includes its flagship Minneapolis’ Eat Street location, as well as a new restaurant that just opened in St. Paul.

Published

on

By Chris Juhn

Over the past seven years, Pimento Jamaican Kitchen has become a Twin Cities fixture for Jamaican cuisine with locations on both sides of the river. This includes its flagship Minneapolis’ Eat Street location, as well as a new restaurant that just opened in St. Paul this past weekend.

Armed with a $100 tent, his grandmother’s recipes, and a grill from his backyard, Tomme Beevas got his start in 2012. “We brought [the grill] to the Bryn Mawr garage sale without a clue as to what would happen.”

He served food for free in exchange for customer feedback and social media sign-ups. “From there, we tweaked the menu and built a grassroots network.”

The next year, Beevas won a Food Network reality show that included free restaurant operations for a year at the Burnsville Center. “That’s how we ended up getting our own restaurant,” he said. “Eventually, we were able to open up our Eat Street location and at the TCF Bank Stadium, have our food truck, our rum bar, and our backyard bar. Now we’re pleased to be on the other side of the river in Saint Paul at the Keg and Case Market.”

The MSR sat down with Beevas to learn more about his journey from backyard griller to restaurant boss.

MSR: What inspired you to get into the food business?

Tomme Beevas: The inspiration comes from me being able to share my grandma Baby Lue’s recipes with my neighbors and newly adopted community in Minnesota. Every day, I’d come home from my corporate job tired, stressed out, and I’d fire up the grill to relax. The neighbors would be there every single day. Then one day we were, like, “Let’s test out this concept and see how it goes.”

MSR: What is your main product?

TB: Jerk chicken is our top seller.

MSR: How did you choose the new location in Saint Paul?

TB: Pimento strives to be the global premier provider of Jamaican food experiences. We knew that in order to do that we had to expand beyond Minneapolis. When Keg and Case Market approached us, it made perfect sense because it was an area that was already bringing together the community and other like-minded businesses.

MSR: What’s your vision and goal for where you want to take your business?

TB: After we figure out the Minneapolis and Saint Paul area, then we figure out how do we best take it nationally. Is it a franchise model? Is it owning all of them? Is it taking on other investors?

We do know that we have the opportunity and that we have investors from around the country and, in fact, around the world who have expressed interest. We want to be able to build it smart and grow wisely.

MSR: How does your business impact the community?

TB: Our business impacts the community first and foremost by providing authentic Jamaican culture to those who either don’t know or those who are avid fans. When they come here to Pimentos, they feel safe and know that it is a space that you can come to no matter who you are and follow our mantra: “Don’t worry, eat happy.”

We offer a safe space for guests, we offer healthy food that feeds their body, and we offer a space that feeds their spirit with the Jamaican vibe.

MSR: Besides food, how else are you serving the community?

TB: One of the things that we want to make sure people are aware of this summer is a Jama Market. It’s a principle for collective economics. We’re providing a space in our backyard where small startups can come — like a farmer’s market — and promote their goods and services for free.

Our guests can come, learn about these businesses, and invest in them as well. Whether it’s you selling your perfumes or you selling your art, we want to make the space available for startup entrepreneurs to be able to use the safe space for Pimento to help start their businesses.

MSR: What’s your biggest challenge so far in owning a business?

TB: The biggest challenge so far, without a doubt, has to be access to capital. As a restaurant, let alone as a Black-owned restaurant, access to capital is very limited. Thankfully, we’ve been able to do it very slowly and intentionally. We’ve been able to grow using what little funds we could find. Thanks to groups like MCCD [Metropolitan Consortium of Community Developers], MEDA [Metropolitan Economic Development Association], and Sunrise Bank, we’ve been able to get the seed funding to continue to grow.

MSR: Financing has been a major challenge for most of the Black businesses we’ve interviewed. Do you know any Black-owned businesses that have gotten a loan through a bank outside of MCCD, MEDA or Sunrise Bank?

TB: You can quote me: “silence.” I’m literally thinking, and I cannot think of one that has not used, for lack of a better term, “charity funding” through the nonprofit organizations. No, unfortunately, and I know many Black business owners.

MSR: What’s been the most rewarding part of owning a business for you?

TB: The most rewarding part is providing opportunities for those that normally wouldn’t have them. Not just job opportunities, but well-paid job opportunities and well-paid advancement opportunities. Our approach is about taking those [needing such opportunities] from our communities and having them be a part of the ground floor of a startup that is aiming to be global.

MSR: What advice do you have for aspiring entrepreneurs?

TB: Take your time and do it small. That is not advice that I would have taken when I was starting, but I was forced to take it eventually. When they say, “Rome wasn’t built in a day,” that is the truest advice in the entrepreneurial world.

At Pimento, we started off with a $100 tent and the grill from my backyard. We grew and invested $3,000 at the end of the summer into buying our first box truck to move our grill and tent around town. From that, we grew incrementally day after day after day.

The other piece of advice would be to start where you are right now and be gentle with yourself. Don’t take it personally when you’re given advice. You’ll get there one day at a time.

MSR: Is there a legacy you want to leave?

TB: I’m building from my grandmother Baby Lue’s legacy — she was a legend. She was able to become the first Black millionaire woman out of West Kingston, Jamaica. She was very community-minded, and she helped other businesses grow within that community.

I was able to watch her grow her empire. I was able to see that and use it as the inspiration to start to my own.

MSR: Are there any deals that readers can take advantage of?

TB: We have deals going on all the time. To find out about the deals, you can follow us on Facebook at Pimento Kitchen.

Pimento Jamaican Kitchen is located at 2524 Nicollet Ave. in Mpls. and at Keg and Case West 7th Market, located at 928 West Seventh Street in St. Paul.

This article originally appeared in the Minnesota Spokesman-Recorder

Activism

OPINION: Your Voice and Vote Impact the Quality of Your Health Care

One of the most dangerous developments we’re seeing now? Deep federal cuts are being proposed to Medicaid, the life-saving health insurance program that covers nearly 80 million lower-income individuals nationwide. That is approximately 15 million Californians and about 1 million of the state’s nearly 3 million Black Californians who are at risk of losing their healthcare. 

Published

on

Rhonda M. Smith.
Rhonda M. Smith.

By Rhonda M. Smith, Special to California Black Media Partners

Shortly after last year’s election, I hopped into a Lyft and struck up a conversation with the driver. As we talked, the topic inevitably turned to politics. He confidently told me that he didn’t vote — not because he supported Donald Trump, but because he didn’t like Kamala Harris’ résumé. When I asked what exactly he didn’t like, he couldn’t specifically articulate his dislike or point to anything specific. In his words, he “just didn’t like her résumé.”

That moment really hit hard for me. As a Black woman, I’ve lived through enough election cycles to recognize how often uncertainty, misinformation, or political apathy keep people from voting, especially Black voters whose voices are historically left out of the conversation and whose health, economic security, and opportunities are directly impacted by the individual elected to office, and the legislative branches and political parties that push forth their agenda.

That conversation with the Lyft driver reflects a troubling surge in fear-driven politics across our country. We’ve seen White House executive orders gut federal programs meant to help our most vulnerable populations and policies that systematically exclude or harm Black and underserved communities.

One of the most dangerous developments we’re seeing now? Deep federal cuts are being proposed to Medicaid, the life-saving health insurance program that covers nearly 80 million lower-income individuals nationwide. That is approximately 15 million Californians and about 1 million of the state’s nearly 3 million Black Californians who are at risk of losing their healthcare.

Medicaid, called Medi-Cal in California, doesn’t just cover care. It protects individuals and families from medical debt, keeps rural hospitals open, creates jobs, and helps our communities thrive. Simply put; Medicaid is a lifeline for 1 in 5 Black Americans. For many, it’s the only thing standing between them and a medical emergency they can’t afford, especially with the skyrocketing costs of health care. The proposed cuts mean up to 7.2 million Black Americans could lose their healthcare coverage, making it harder for them to receive timely, life-saving care. Cuts to Medicaid would also result in fewer prenatal visits, delayed cancer screenings, unfilled prescriptions, and closures of community clinics. When healthcare is inaccessible or unaffordable, it doesn’t just harm individuals, it weakens entire communities and widens inequities.

The reality is Black Americans already face disproportionately higher rates of poorer health outcomes. Our life expectancy is nearly five years shorter in comparison to White Americans. Black pregnant people are 3.6 times more likely to die during pregnancy or postpartum than their white counterparts.

These policies don’t happen in a vacuum. They are determined by who holds power and who shows up to vote. Showing up amplifies our voices. Taking action and exercising our right to vote is how we express our power.

I urge you to start today. Call your representatives, on both sides of the aisle, and demand they protect Medicaid (Medi-Cal), the Affordable Care Act (Covered CA), and access to food assistance programs, maternal health resources, mental health services, and protect our basic freedoms and human rights. Stay informed, talk to your neighbors and register to vote.

About the Author

Rhonda M. Smith is the Executive Director of the California Black Health Network, a statewide nonprofit dedicated to advancing health equity for all Black Californians.

Continue Reading

Black History

Henry Blair, the Second African American to Obtain a Patent

Being a successful farmer required consistent production. Blair figured out a way to increase his harvest. He did this with two inventions. His first invention was a corn planter. The planter had the same structure as a wheelbarrow, with a box to hold the seed and rakes dragging behind to cover them. This machine allowed farmers to plant their crops more economically.

Published

on

A sketch of one of Henry Blair’s inventions, the seed planter. Image courtesy United States Patent and Trademark Office.
A sketch of one of Henry Blair’s inventions, the seed planter. Image courtesy United States Patent and Trademark Office.

By Tamara Shiloh

The debate over whether enslaved African Americans could receive U.S. Government-issued patents was still unfolding when the second African American to hold a patent, Henry Blair, received his first patent in 1834.

The first African American to receive a patent was Thomas Jennings in 1821 for his discovery of a process called dry scouring, also known as dry cleaning.

Blair was born in Glen Ross, Maryland, in 1807. He was an African American farmer who received two patents. Each patent was designed to help increase agricultural productivity.

There is very little information about his life prior to the inventions. It is known that he was a farmer who invented machines to help with planting and harvesting crops. There is no written evidence that he was a slave.

However, it is apparent that he was a businessman.

Being a successful farmer required consistent production. Blair figured out a way to increase his harvest. He did this with two inventions. His first invention was a corn planter. The planter had the same structure as a wheelbarrow, with a box to hold the seed and rakes dragging behind to cover them. This machine allowed farmers to plant their crops more economically.

Blair could not write. As a result of his illiteracy, he signed the patent with an “X”. He received his first patent for the corn planter on Oct. 14, 1834.

Two years later, taking advantage of the boost in the cotton industry, he received his second patent. This time for a cotton planter. This machine worked by splitting the ground with two shovel-like blades that were pulled along by a horse. A wheel-driven cylinder behind the blades placed seeds into the freshly plowed ground. Not only was this another economical and efficient machine. It also helped with controlling weeds and put the seeds in the ground quickly Henry Blair received his second patent on Aug. 31, 1836

During this time, the United States government passed a law that allowed patents to be granted to both free and enslaved men. However, in 1857, this law was contested by a slaveowner. He argued that slaveowners had a right to claim credit for a slave’s inventions. His argument was that since an owner’s slaves were his property, anything that a slave owned was the property of the owner also.

In 1858 the law changed, and patents were no longer given to slaves. However, the law changed again in 1871 after the Civil War. The patent law was revised to permit all American men, regardless of race, the right to patent their inventions.

Blair died in 1860.

Continue Reading

Bo Tefu

Gov. Newsom Highlights Record-Breaking Tourism Revenue, Warns of Economic Threats from Federal Policies

“California dominates as a premier destination for travelers throughout the nation and around the globe,” said Newsom. “With diverse landscapes, top-rate attractions, and welcoming communities, California welcomes millions of visitors every year. We also recognize that our state’s progress is threatened by the economic impacts of this federal administration, and are committed to working to protect jobs and ensure all Californians benefit from a thriving tourism industry.”

Published

on

iStock.
iStock.

By Bo Tefu, California Black Media

Last week, Gov. Gavin Newsom, along with the nonprofit organization Visit California, announced that tourism spending in California reached a record $157.3 billion in 2024, reinforcing the state’s status as the top travel destination in the United States.

The Governor made the announcement May 5, referencing Visit California’s 2024 Economic Impact Report, which highlights a 3% increase in tourism revenue over the previous year.

According to the report, California’s tourism sector supported 1.2 million jobs, generated $12.6 billion in state and local tax revenues, and created 24,000 new jobs in 2024.

“California dominates as a premier destination for travelers throughout the nation and around the globe,” said Newsom. “With diverse landscapes, top-rate attractions, and welcoming communities, California welcomes millions of visitors every year. We also recognize that our state’s progress is threatened by the economic impacts of this federal administration, and are committed to working to protect jobs and ensure all Californians benefit from a thriving tourism industry.”

Despite the gains in tourism revenue, Visit California’s revised 2025 forecast points to a 1% decline in total visitation and a 9.2% decrease in international travel. The downturn is attributed to federal economic policy and what officials are calling an impending “Trump Slump,” caused by waning global interest in traveling to the United States.

To offset projected losses, the Governor is encouraging Californians to continue traveling within the state and has launched a new campaign aimed at Canadian travelers.

Continue Reading

Subscribe to receive news and updates from the Oakland Post

* indicates required

CHECK OUT THE LATEST ISSUE OF THE OAKLAND POST

ADVERTISEMENT

WORK FROM HOME

Home-based business with potential monthly income of $10K+ per month. A proven training system and website provided to maximize business effectiveness. Perfect job to earn side and primary income. Contact Lynne for more details: Lynne4npusa@gmail.com 800-334-0540

Facebook

Trending

Copyright ©2021 Post News Group, Inc. All Rights Reserved.