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Comcast RISE Seeks Applicants from Small Businesses Owned by Women, People of Color for $10,000 Grant

Comcast RISE is part of a larger $100 million Diversity, Equity and Inclusion initiative that Comcast launched last summer. In June 2020, Comcast NBCUniversal announced the development of a comprehensive, multi-year plan to allocate $75 million in cash and $25 million in media over the next three years to fight injustice and inequality against any race, ethnicity, gender identity, sexual orientation or ability.

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Judi Townsend, owner of Mannequin Madness and Tamika Miller, owner of Cuticles Nails Spa. Both businesses are located in Oakland and have received multiple awards from the Comcast RISE program.
Judi Townsend, owner of Mannequin Madness and Tamika Miller, owner of Cuticles Nails Spa. Both businesses are located in Oakland and have received multiple awards from the Comcast RISE program.

By Adriana Arvizo

Women, regardless of their race and ethnicity, and Black, Indigenous, Hispanic and Asian American small business owners in Oakland will have the opportunity to apply for a $10,000 grant from the Comcast RISE Investment Fund, which will issue grants totaling $1 million.

Eligible businesses can apply online at www.ComcastRISE.com from Oct. 3 through Oct.16, 2022, for one of the 100 $10,000 grants.

To be eligible for the grant, businesses must:

  • Have established business operations for three or more years
  • Have one to 25 employees
  • Be based within Oakland, California city limits

The Investment Fund is coming to Oakland for the second year in a row and is an extension of Comcast RISE (Representation, Investment, Strength, and Empowerment), the multi-year, multi-faceted initiative launched in 2020 to provide small businesses owned by people of color the opportunity to apply for marketing and technology services from Comcast Business and Effectv, the advertising sales division of Comcast Cable.

If a business is not eligible for the Comcast RISE Investment Fund, applications are also open for marketing and technology services. In fact, 160 businesses in Oakland have already been selected as Comcast RISE recipients.

“The advertising campaign and technology services have allowed me to reach and service new audiences,” said Oakland resident Judi Townsend, owner of Mannequin Madness. She has benefited from the program three times, with the production and placement of a TV commercial, a technology makeover and a $10,000 grant. “The application process was easy, and I encourage my fellow eligible business owners to apply for the grant or the other benefits.”

“When we launched Comcast RISE, we knew a profound need existed in many of the communities we serve,” said John Gauder, regional senior vice president of Comcast California. “We have now seen firsthand how the program’s marketing and technology resources benefit small business owners who continue to work hard and rise above 2020’s impact.

“Today, with Oakland receiving additional funding as a Comcast RISE Investment Fund grant city, we are excited to see how this infusion of funding will continue to propel businesses to thrive,” Gauder said. “We know the impacts will be fruitful and far reaching, especially with this year’s program expansion for women-owned businesses.”

To help drive outreach and awareness about Comcast RISE and provide additional support, training and mentorship, Comcast has also awarded $50,000 to six chambers of commerce in the Oakland area. The organizations are:

  • The Oakland African American Chamber of Commerce Foundation
  • The Oakland Metropolitan Chamber of Commerce Foundation
  • The Chinatown Chamber of Commerce
  • The Latino Chamber of Commerce
  • The Vietnamese Chamber of Commerce
  • The Unity Council

Comcast RISE is part of a larger $100 million Diversity, Equity and Inclusion initiative that Comcast launched last summer. In June 2020, Comcast NBCUniversal announced the development of a comprehensive, multi-year plan to allocate $75 million in cash and $25 million in media over the next three years to fight injustice and inequality against any race, ethnicity, gender identity, sexual orientation or ability.

Grant recipients will also receive a complimentary 12-month membership to the coaching program from Ureeka, an online platform for entrepreneurs, to help them build skills, gain more customers and become financially stable.

More information and the applications to apply for either the grant program or the marketing and technology services are available at www.ComcastRISE.com.

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Oakland Post: Week of February 25 – March 3, 2026

The printed Weekly Edition of the Oakland Post: Week of – February 25 – March 3, 2026

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Chase Oakland Community Center Hosts Alley-Oop Accelerator Building Community and Opportunity for Bay Area Entrepreneurs

Over the past three years, the Alley-Oop Accelerator has helped more than 20 Bay Area businesses grow, connect, and gain meaningful exposure. The program combines hands-on training, mentorship, and community-building to help participants navigate the legal, financial, and marketing challenges of small business ownership.

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Bay Area entrepreneurs attend the Alley-Oop Accelerator, a small business incubation program at Chase Oakland Community Center. Photo by Carla Thomas.
Bay Area entrepreneurs attend the Alley-Oop Accelerator, a small business incubation program at Chase Oakland Community Center. Photo by Carla Thomas.

By Carla Thomas

The Golden State Warriors and Chase bank hosted the third annual Alley-Oop Accelerator this month, an empowering eight-week program designed to help Bay Area entrepreneurs bring their visions for business to life.

The initiative kicked off on Feb. 12 at Chase’s Oakland Community Center on Broadway Street, welcoming 15 small business owners who joined a growing network of local innovators working to strengthen the region’s entrepreneurial ecosystem.

Over the past three years, the Alley-Oop Accelerator has helped more than 20 Bay Area businesses grow, connect, and gain meaningful exposure. The program combines hands-on training, mentorship, and community-building to help participants navigate the legal, financial, and marketing challenges of small business ownership.

At its core, the accelerator is designed to create an ecosystem of collaboration, where local entrepreneurs can learn from one another while accessing the resources of a global financial institution.

“This is our third year in a row working with the Golden State Warriors on the Alley-Oop Accelerator,” said Jaime Garcia, executive director of Chase’s Coaching for Impact team for the West Division. “We’ve already had 20-plus businesses graduate from the program, and we have 15 enrolled this year. The biggest thing about the program is really the community that’s built amongst the business owners — plus the exposure they’re able to get through Chase and the Golden State Warriors.”

According to Garcia, several graduates have gone on to receive vendor contracts with the Warriors and have gained broader recognition through collaborations with JPMorgan Chase.

“A lot of what Chase is trying to do,” Garcia added, “is bring businesses together because what they’ve asked for is an ecosystem, a network where they can connect, grow, and thrive organically.”

This year’s Alley-Oop Accelerator reflects that vision through its comprehensive curriculum and emphasis on practical learning. Participants explore the full spectrum of business essentials including financial management, marketing strategy, and legal compliance, while also preparing for real-world experiences such as pop-up market events.

Each entrepreneur benefits from one-on-one mentoring sessions through Chase’s Coaching for Impact program, which provides complimentary, personalized business consulting.

Garcia described the impact this hands-on approach has had on local small business owners. He recalled one candlemaker, who, after participating in the program, was invited to provide candles as gifts at Chase events.

“We were able to help give that business exposure,” he explained. “But then our team also worked with them on how to access capital to buy inventory and manage operations once those orders started coming in. It’s about preparation. When a hiccup happens, are you ready to handle it?”

The Coaching for Impact initiative, which launched in 2020 in just four cities, has since expanded to 46 nationwide.

“Every business is different,” Garcia said. “That’s why personal coaching matters so much. It’s life-changing.”

Participants in the 2026 program will each receive a $2,500 stipend, funding that Garcia said can make an outsized difference. “It’s amazing what some people can do with just $2,500,” he noted. “It sounds small, but it goes a long way when you have a plan for how to use it.”

For Chase and the Warriors, the Alley-Oop Accelerator represents more than an educational initiative, it’s a pathway to empowerment and economic inclusion. The program continues to foster lasting relationships among the entrepreneurs who, as Garcia put it, “build each other up” through shared growth and opportunity.

“Starting a business is never easy, but with the right support, it becomes possible, and even exhilarating,” said Oscar Lopez, the senior business consultant for Chase in Oakland.

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Oakland Post: Week of February 18 – 24, 2026

The printed Weekly Edition of the Oakland Post: Week of – February 18 – 24, 2026

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