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Corporate America Abandons DE&I, But Black-Owned Brands Are the Future

NNPA NEWSWIRE — Black entrepreneurs continue to build, innovate, and thrive. According to NBC Select, over three million Black-owned brands are in the U.S., spanning every industry imaginable.

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By Stacy M. Brown
NNPA Newswire Senior National Correspondent
@StacyBrownMedia

While corporations retreat, Black entrepreneurs continue to build, innovate, and thrive. According to NBC Select, over three million Black-owned brands are in the U.S., spanning every industry imaginable. As corporate America abandons its DE&I commitments, the power shifts to conscious consumers who invest in businesses that uplift and sustain marginalized communities.

Here are just a few standout Black-owned brands leading the charge:

Clothing & Accessories

  • Telfar – The brand that revolutionized luxury fashion with its motto: “Not for you—for everyone.”
  • Hanifa – A trailblazing womenswear brand founded by Anifa Mvuemba, known for its stunning digital fashion shows.
  • Pyer Moss – Founded by Kerby Jean-Raymond, this label merges activism and high fashion.
  • Grayscale – A streetwear brand bringing bold aesthetics and social commentary to the forefront.
  • Sassy Jones – A standout accessories brand built on bold, unapologetic self-expression.

Beauty & Skincare

  • Fenty Beauty – Rihanna’s globally inclusive beauty empire that set a new standard for shade diversity.
  • Mented Cosmetics – Beauty products created specifically for deeper skin tones.
  • The Lip Bar – A Black-woman-owned brand disrupting the beauty industry with bold, non-toxic lipstick shades.
  • Pattern Beauty – Founded by Tracee Ellis Ross, specializing in products for textured hair.
  • Alikay Naturals – Natural haircare products with a devoted following.

Home & Lifestyle

  • Estelle Colored Glass – Hand-blown glassware that brings Black excellence to fine dining.
  • Jungalow – A home décor brand from designer Justina Blakeney, blending culture and bohemian flair.
  • Linoto – Luxury linen bedding made with sustainability in mind.
  • Yowie – A modern design studio curating unique home goods from independent artists.

Food & Beverage

  • Partake Foods – A Black-owned snack company offering allergen-friendly cookies and treats.
  • McBride Sisters Wine Collection – The largest Black-owned wine company in the U.S., run by two sisters redefining the industry.
  • Uncle Nearest Whiskey – Honoring Nathan “Nearest” Green, the Black distiller behind Jack Daniel’s original recipe.
  • Capital City Mambo Sauce – The D.C. favorite taking over the condiment industry.

Meanwhile, corporate America’s performative commitment to diversity, equity, and inclusion (DE&I) is unraveling at an alarming rate. In the years following the murder of George Floyd, corporations made bold promises to support marginalized communities, pledging billions in investments to level the playing field. But as the political landscape shifts and accountability wanes, those commitments are being discarded. A staggering number of major corporations have scaled back or eliminated DE&I programs: Amazon, Target, Amtrak, Goldman Sachs, Disney, Deloitte, PBS, Google, Pepsi, General Motors (GM), GE, Intel, PayPal, Chipotle, Comcast, Accenture, The Smithsonian Institution, the FBI, Meta, Walmart, Boeing, Molson Coors, Ford Motor Co., Harley-Davidson, and John Deere have all abandoned or severely reduced their diversity efforts. The very companies that once paraded their commitment to racial equity in multimillion-dollar ad campaigns are now quietly erasing those initiatives from their bottom lines.

Not everyone is staying silent. Dr. Jamal Bryant, the influential pastor of New Birth Missionary Baptist Church in metro Atlanta, is leading a 40-day economic fast—or boycott—of Target in direct response to the retailer’s decision to phase out its DE&I initiatives. Target, headquartered in Minneapolis—the city where George Floyd was murdered in 2020—originally pledged $2 billion in investments toward Black-owned businesses. That commitment was due in December 2025, but on January 24, Target announced it would end its DE&I efforts, effectively abandoning that financial commitment. Bryant, appearing on the Black Press’ Let It Be Known news program, condemned the move. “After the murder of George Floyd, they made a $2 billion commitment to invest in Black businesses,” he said. “When they pulled out of the DE&I agreement in January, they also canceled that $2 billion commitment.”

Target is just the beginning. Bryant calls for 100,000 people to halt their spending at the retail giant as a direct challenge to corporate America’s retreat from racial equity. “Black people spend $12 million a day at Target,” he said. “Because of how many dollars are spent there and the absence of commitment to our community, we are focusing on Target first.” The boycott, designed to coincide with Lent, aims to leverage Black economic power to hold corporations accountable. Within just one week, 50,000 people had already signed the petition at targetfast.org, signaling the growing momentum behind the movement.

Bryant’s demands go beyond reinstating DE&I. “White women are the number one beneficiary of DE&I,” he noted. “What I am asking for is a quarter of a billion dollars to be invested in Black banks so that our Black businesses can scale.” He also called for Target to partner with HBCUs by integrating their business departments into its supply chain infrastructure. Meanwhile, the National Newspaper Publishers Association (NNPA)—the nation’s largest Black-owned media organization—has announced its own national public education and selective buying campaign in response to corporate America’s retreat from DE&I. “We are the trusted voice of Black America, and we will not be silent or nonresponsive to the rapid rise of renewed Jim Crow racist policies in corporate America,” said NNPA Chairman Bobby R. Henry Sr.

NNPA President and CEO Dr. Benjamin F. Chavis Jr. reinforced the need for financial realignment. “Black Americans spend $2 trillion annually. We must evaluate and realign to question why we continue to spend our money with companies that do not respect us. These contradictions will not go unchallenged.” In response, Bryant has partnered with Ron Busby, president and CEO of the U.S. Black Chambers, to provide consumers with a directory of 300,000 Black-owned businesses. “You can’t tell people what not to do without showing them what to do,” Bryant said. “If you’re not going to Target or Walmart but need essentials like toilet paper, soap, or detergent, we’ll show you where to get them and reinvest in Black businesses.”

And the impact of the boycott is already felt. Since Black consumers began boycotting Target, the company’s stock has dropped by $11, Bryant noted. Stockholders are now suing Target due to the adverse effects of the boycott on its stock value. Bryant said the question is no longer whether corporate America will keep its promises—it’s clear that it won’t. He said the same companies that plastered Black squares on social media and made grand statements about inclusion are now proving where their true priorities lie. “America has shown us time and time again: if it doesn’t make dollars, it doesn’t make sense,” Bryant stated.

#NNPA BlackPress

Poll Shows Support for Policies That Help Families Afford Child Care

BLACKPRESSUSA NEWSWIRE — New national polling shows persistent voter concern about the affordability and availability of child care for working parents, alongside broad support across key demographic groups for federal child care policies that help families afford care.

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By First Five Years Fund 

New national polling shows persistent voter concern about the affordability and availability of child care for working parents, alongside broad support across key demographic groups for federal child care policies that help families afford care.

The national survey was conducted by UpOne Insight on behalf of the First Five Years Fund from January 13–18, 2026.

Key findings include: 

 Parents need help80% of voters say the ability of working parents to find and afford child care is either in a state of crisis or a major problem.

• This is an affordability issue82% believe federal child care funding will help lower costs for working families — including 69% of Republicans, 84% of Independents, and 94% of Democrats.

• And there continues to be strong support (62%) for the Child Care and Development Block Grant (CCDBG), a federal program that makes it possible for hundreds of thousands of families to afford safe, quality care for their children while parents work or go to school, including a majority of Republicans, 63% of Independents and 72% of Democrats.

 Support for funding child care programs remains strong: 75% believe child care funding should be increased or kept at current levels — including 75% of Republicans, 85% of Independents, and 97% of Democrats.

• 74% say funding for child care is an important and good use of tax dollars, including a majority of Republicans, three-quarters of Independents, and nine in ten Democrats.

FFYF Executive Director Sarah Rittling said, Voters across the country are sending a clear message: federal child care and early learning programs work. These investments help parents stay in the workforce, strengthen families, and support healthy child development. They have also long had strong bipartisan support in Congress. At a time when affordability is top of mind for families, continued federal funding is essential to ensure child care remains accessible and within reach.”

First Five Years Fund works to protect, prioritize, and build bipartisan support for quality child care and early learning programs at the federal level. Reliable, affordable, and high-quality early learning and child care can be transformative, not only enhancing a child’s prospects for a brighter future but also bolstering working parents and fostering economic stability nationwide.

We work with Congress and the Administration to identify federal solutions that work for families with young children, as well as states and communities. We work with policymakers to identify ways to increase access to affordable, high-quality child care and early learning programs for children. And we collaborate with advocacy groups to help align best practices with the best possible policies. http://www.ffyf.org

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Trump’s MAGA Allies are Creating Executive Order Plan to Steal the 2026 Midterms

NNPA NEWSWIRE — The document that could lead to an executive order proposes using the claim that China interfered with the 2020 elections as grounds to “declare a national emergency.” The move would be an unprecedented step that would grant Trump new authority over the voting systems in the U.S.

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By Lauren Victoria Burke, NNPA Newswire Correspondent

A group of MAGA pro-Trump activists, who say they are working in coordination with the White House, are circulating a 17-page draft executive order that would claim without evidence that China interfered with the 2020 presidential election. Donald Trump lost the 2020 presidential to President Joe Biden by over 7 million votes. Since Trump lost to Biden in 2020, he has repeatedly claimed that the election was “stolen” without evidence. The report of a group of “Trump allies” preparing an executive order to give Trump power over elections was first reported by The Washington Post.

The lies around the right-wing campaign that pushed falsehoods that the 2020 election was stolen was trafficked through right-wing media, particularly Fox News. Fox News was then sued for defamation for the claims by Dominion Voting Systems. Fox lost the case and had to settle for the largest defamation amount on record of $787.5 million in April 2023.

The document that could lead to an executive order proposes using the claim that China interfered with the 2020 elections as grounds to “declare a national emergency.” The move would be an unprecedented step that would grant Trump new authority over the voting systems in the U.S.

The story in The Washington Post arrives as Trump increasingly signals that he may take actions that would alter the result of the 2026 midterms. The Republicans are widely expected to lose as their approval ratings plummet as a result of a failing economy under Trump. Over 50 members of Congress have announced they will retire this year and not return in 2027.

The Trump Department of Justice, which now has a large image of Trump on the side of it, “sued five new states Thursday [Feb. 26, 2026] demanding access to their unredacted voter rolls — escalating a campaign that has been rejected by multiple federal courts and faces resistance from Republican-led states as well,” according to Democracy Docket, a group that works to protect voting rights.

Trump claimed back in late 2020, the last year of his first term, that he had the authority to issue an executive order related to mail-in voting for the 2020 elections — which he would then lose. But the Constitution states that control of elections lies with the states. As the GOP works to place hurdles in front of voting, Democrats worked to make voting easier.

In March 2021, President Biden signed an executive order calling on federal agencies to expand voting access as part of the Biden Administration’s effort “to promote and defend the right to vote for all Americans who are legally entitled to participate in elections.”

Trump’s focus is clearly on altering the November 2026 midterm elections. Trump’s polling numbers and the elections and special elections that have taken place around the U.S. over the last year clearly indicate that Republicans are about to be hit by a blue wave of Democratic victories.

Lauren Victoria Burke is an independent investigative journalist and the founder of Black Virginia News. She is a political analyst who appears on #RolandMartinUnfiltered and hosts the show LAUREN LIVE on YouTube @LaurenVictoriaBurke. She can be contacted at LBurke007@gmail.com and on twitter at @LVBurke

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PRESS ROOM: NBA Hall of Fame Nominee Terry Cummings Joins 100 Black Men of DeKalb County to Launch Victory & Values Initiative

NNPA NEWSWIRE — NBA Hall of Fame nominee and Basketball Legend Terry Cummings was administered the official member’s oath and ceremonially pinned during a special induction ceremony held on Friday, February 20th.

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Cummings becomes an honorary member, joining other role model sports stars

NBA Hall of Fame nominee and Basketball Legend Terry Cummings has officially become an honorary member of the 100 Black Men of DeKalb County, marking a powerful new chapter for the 100 Black Men and youth development across the region.

Cummings was administered the official member’s oath and ceremonially pinned during a special induction ceremony held on Friday, February 20th. The moment signified more than membership — it marked the launch of the organization’s transformative new platform, the Victory & Values Initiative.

The Victory & Values Initiative is a groundbreaking youth development program designed to empower elementary and middle school students through a dynamic blend of sports, mentorship, and STEM exposure. The initiative focuses on building health, discipline, character, leadership, and access to opportunity — creating pathways for long-term academic and personal success.

“This is about more than sports,” said Cummings during the ceremony. “It’s about using the platform of athletics to teach life lessons, create access, and build the next generation of leaders.”

The induction ceremony also featured notable guests including NASCAR’s newest Star Driver, Lavar Scott and NASCAR Director of Athletic Performance, Phil Horton, who joined Cummings for a powerful Victory & Values Town Hall discussion. The Town Hall was moderated by renowned Sports Emcee John Hollins and focused on leadership, resilience, discipline, and the importance of mentorship in shaping young lives.

A “Day at NASCAR” for 75+ Youth

Cummings wasted no time getting to work. On his first full day as an honorary member, he joined his new brothers of the 100 Black Men of DeKalb County to host a “Day at NASCAR,” escorting more than 75 youth to a once-in-a-lifetime experience at EchoPark Motor Speedway (formerly Atlanta Motor Speedway).

The youth participants received behind-the-scenes access including: an exclusive tour of Pit Row, access to the Garage Area and exploration of the interactive Fan Zone.

The experience culminated with a surprise meet-and-greet and Q&A session with NASCAR Superstar Bubba Wallace, who shared insights on perseverance, preparation, and breaking barriers in professional sports.

The day served as a living example of the ‘Victory & Values’ Initiative in action — exposing youth to new industries, expanding their vision for the future, and connecting them directly with high- level mentors and role models.

Building Leaders Through Access and Mentorship

The 100 Black Men of DeKalb County – a chapter of the largest, national mentoring organization in the county – continues to expand its footprint with programs focused on academic excellence, economic empowerment, leadership development, and health & wellness.

The launch of ‘Victory & Values’ represents a strategic expansion of the organization’s impact

  • intentionally integrating athletics and STEM to engage youth at an early age while reinforcing core principles such as integrity, accountability, teamwork, and perseverance.

“Our mission has always been to mentor the next generation,” said Vaughn Irons, President-Elect of the 100 Black Men of DeKalb County. “With Terry Cummings joining the brotherhood, along with partners in NASCAR and professional sports, we are creating unprecedented access and exposure for our youth. Victory & Values is about turning inspiration into structured opportunity.”

By connecting elementary and middle school students to professional athletes, executives, STEM professionals, and community leaders, the initiative aims to:

  • Increase youth exposure to careers in sports business, engineering, and performance science
  • Strengthen mentorship pipelines
  • Promote physical wellness and mental resilience
  • Build character-driven leadership at an early age

Open Invitation to Youth and Families

All youth are invited to participate in the Victory & Values Initiative, along with the other countless, impactful programs offered by the 100 Black Men of DeKalb County.

Parents and guardians seeking mentorship, leadership development, academic enrichment, and transformative exposure opportunities for their children are encouraged to connect with the organization.

As NBA Legend Terry Cummings’ induction demonstrates, Victory & Values is more than a program — it is a movement designed to build champions in life, not just in sports.

For more information about the Victory & Values Initiative or to enroll a student, contact: 100 Black Men of DeKalb County at Phone at 404.241.1338, info@100bmod.org or Tee Foxx at 404.791.6525,

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