Op-Ed
Hip Hop Corner: An Action Plan for When ‘They Don’t Care about Us’
By Jineea Butler
NNPA Columnist
I am sick of hearing about how the media is misrepresenting our community and not fairly reporting issues. Have you lost your mind? Why are you depending on them to tailor messages that are palatable to your liking? What type of entitlement program have you been subscribing to? Michael Jackson told you in 1996 “…They don’t really care about us!”
But you’re still trying to force a square peg into a circle hole. Is it because they lured you out and drained you of all your talent and then told you to go home, only to realize you weren’t watering the grass, taking out the trash and raising your own babies instead of theirs? Is it because you got so drunk on the idea of being “accepted” into the mainstream that you didn’t think twice about nurturing the businesses in your own community?
Now you sitting at the TV, flipping through the newspapers, searching the Internet for someone to tell your truth from your perspective. You gave your power away when you didn’t support the Black Press, an institution that has been carrying the torch of justice for 188 years. You give your power away everyday when you freely spend money without questioning whom it’s benefiting.
Even something that’s seemingly as passive as watching TV is not passive because when you turn on these channels, you’re telling the sponsors you approve up whatever is being fed to you.
Don’t tell me that they are supposed to care about what we want. We were kidnapped, enslaved, lynched, beaten and killed before they pretended to care about us. The only reason they changed their tune was because of votes. Now, you’re sitting on the sidelines wondering how 2015 turned into 1964 and wondering why LGBT legislation matters more than Black lives. They matter more to politicians because they vote and contribute to their campaigns. The 2016 presidential election is just around the corner and there is going to be unprecedented amount of money being spent on obtaining votes. Guess who is going to be left out again?
President Obama just delivered an impassioned eulogy of Clementa C. Pinckney in Charleston, S.C. Why do you think it took him seven years to sing “Amazing Grace” and speak the truth we’ve been waiting for? Hillary alone cannot galvanize us to Get Out and Vote. So as ruthless as it may sound, Obama was there serve as Consoler-in-Chief and to gather votes, among other things.
Now that the Confederate flag is an issue, the Democrats know we are going to line up behind Hillary. We haven’t forgotten that her husband went on the Arsenio Hall show when he was campaigning and played the saxophone for votes. The election of John F. Kennedy in 1960 and Lyndon B. Johnson signing the Civil Rights Act in 1964 consolidated our transition from Republicans to Democrats. Meanwhile, our struggle for civil rights, which resonated around the world, has been used to advance other causes – at a faster rate than our own progress.
They swing on the hinges of the doors we opened. We are still waiting for someone to tell us that our lives matter. Why no one else is making the same claim when it is evident that they, too, are not properly represented in society? It’s because they are quietly carrying out an effective agenda to make the system work for them.
Black churches are burning to the ground and you dare ask why the media isn’t covering it. Do the people that own the media have a vested interest in learning who is burning our churches? If they don’t cover it, are you going to turn off the TV? Do you have another channel to turn to? The Hispanics do, the Asians do, but when you had a chance to support the ‘Black’ Ted Turner, you turned your nose up and said you’d rather not.
Look at what just happened to Donald Trump. He insulted the Mexican community and the entire Latino community immediately shut him down. They petitioned where they spend their money and dared those outlets to support him. All we have to do make Black Lives Matter is vote and care about how and where we spend our money. Stop wasting time asking them to care about us. They don’t, they care about our money.
Jineea Butler, founder of the Social Services of Hip Hop and the Hip Hop Union, can be reached at jineea@gmail.com or Tweet her at @flygirlladyjay.
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Activism
Oakland Post Endorses Barbara Lee
Barbara Lee will be able to unify the city around Oakland’s critical budget and financial issues, since she will walk into the mayor’s office with the support of a super majority of seven city council members — enabling her to achieve much-needed consensus on moving Oakland into a successful future.

As we end the celebration of Women’s History Month in Oakland, we endorse Barbara Lee, a woman of demonstrated historical significance. In our opinion, she has the best chance of uniting the city and achieving our needs for affordable housing, public safety, and fiscal accountability.
As a former small business owner, Barbara Lee understands how to apply tools needed to revitalize Oakland’s downtown, uptown, and neighborhood businesses.
Barbara Lee will be able to unify the city around Oakland’s critical budget and financial issues, since she will walk into the mayor’s office with the support of a super majority of seven city council members — enabling her to achieve much-needed consensus on moving Oakland into a successful future.
It is notable that many of those who fought politically on both sides of the recent recall election battles have now laid down their weapons and become brothers and sisters in support of Barbara Lee. The Oakland Post is pleased to join them.
Activism
Actor, Philanthropist Blair Underwood Visits Bay Area, Kicks Off Literacy Program in ‘New Oakland’ Initiative
These community activations were coordinated with the San Francisco-based non-profit program “Room to Read.” Ray said he is also donating his time to read and take pictures with students to encourage their engagement and to inspire them to read more. The inspirational book “Clifford Ray Saves the Day” highlights Clifford Ray’s true story of saving a dolphin.

By Paul Cobb
New Oakland Series
Opinion Part 3
The Post mentioned three weeks ago that a number of our local luminaries were coming together to support the “New Oakland” movement. As this current national administration continues to eliminate our “legacy” institutional policies and programs left and right, most communities find themselves beyond “frozen” in fear.
Well, esteemed actor, long-time Bay Area supporter, and philanthropist Blair Underwood returned to Oakland this week to speak with city leaders, community trust agents, students, the Oakland Post, and local celebrities alike to continue his “New Oakland” initiative.
This week, he kicked off his “Guess Who’s Coming to Read” literacy program in some of Oakland’s middle schools. Clifford Ray, who played the center position of the 1975 World Champion Golden State Warriors, donated close to 1,000 books. Ray’s fellow teammate Charles “The Hopper” Dudley also gave Converse sneakers to students.
These community activations were coordinated with the San Francisco-based non-profit program “Room to Read.” Ray said he is also donating his time to read and take pictures with students to encourage their engagement and to inspire them to read more. The inspirational book “Clifford Ray Saves the Day” highlights Clifford Ray’s true story of saving a dolphin.
Underwood also spent quality time with the Oakland Ballers ownership group and visited the amazing Raimondi Park West Oakland community revitalization site. In the 1996 TV film Soul of the Game, Underwood played the role of the legendary first Black Major League Baseball player Jackie Robinson and commended the Ballers owners.
“This group of sports enthusiasts/ philanthropists needs to be applauded for their human capital investment and their financial capital investment,” Underwood said. “Truly putting their money and passion to work,” Underwood said.
Underwood was also inspired by mayoral candidate Barbara Lee’s open-minded invitation to bring public-private partnership opportunities to Oakland.
Underwood said he wants to “reinforce the importance of ‘collaborative activism’ among those most marginalized by non-empathic leadership. We must ‘act out’ our discomfort with passionate intentions to create healthy change.”
Activism
Councilmembers Ramachandran, Kaplan, Unger Identify Funds to Save Oakland Fire Stations
Our budget crisis – one of the worst in Oakland’s history – is compounded by the fact that people do not feel safe coming to Oakland due to our public safety crisis. By investing in our fundamental public safety resources today, we can send a signal to the world that Oakland is open for business. We have such a rich and vibrant culture, arts, and food scene that is worth celebrating – but we can only showcase this if we are able to keep our neighborhoods safe. Having fully functioning fire stations are absolutely essential to these efforts.

By Janani Ramachandran
There is no greater concern to the people of Oakland today than public safety. Fire stations are the bread and butter of essential city services – and every day that we have stations shuttered, we imperil the lives of our community members. In response to widespread outcry over the current and planned closure of stations, myself, along with Councilmembers Kaplan and Unger, have painstakingly worked to identify millions of dollars of new funding to save our stations. The legislation we introduced on Thursday, February 13th, will amend our budget to prevent the closure of four fire stations that are currently on the chopping block due to our budget crisis and will re-open two closed stations that have already been closed – Station 25 and 28 – in the near future. The resolution that will provide the funding to keep our stations open will go before the full City Council for a vote at our meeting on Tuesday, March 4th at 3:30 PM – and we invite you to join us at City Hall to share your perspective on the topic.
Our budget crisis – one of the worst in Oakland’s history – is compounded by the fact that people do not feel safe coming to Oakland due to our public safety crisis. By investing in our fundamental public safety resources today, we can send a signal to the world that Oakland is open for business. We have such a rich and vibrant culture, arts, and food scene that is worth celebrating – but we can only showcase this if we are able to keep our neighborhoods safe. Having fully functioning fire stations are absolutely essential to these efforts.
With the devastating Los Angeles fire at the top of people’s minds, terrible memories of Oakland’s own wildfires are re-surfacing from the 1991 Oakland Hills Firestorm to the Keller fire just a few months ago – and how essential fire stations are to mitigating these catastrophes. But in Oakland, our fire stations don’t just fight wildfires – they also provide emergency medical services to our most vulnerable constituents, put out structural fires and encampment fires, and much more.
We recognize that there are a number of competing interests and important initiatives fighting for sparse City resources. But from my perspective, core safety services are the most pivotal functions that a City must spend its resources on – especially given the outcry we have heard around fire stations.
The fight to save our stations is not over. The resolution we introduced is a critical first step, and there are hurdles to overcome. If you support keeping our fire stations open, we invite you to be a part of the solution by making your voice heard at the March 4th City Council meeting at 3:30 pm.
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