Activism
Meet the Woman Who Spearheaded Equity, Inclusion in the Business World
Among many things, Mason Tillman Associates conducts disparity studies that show how equitably or inequitably governments distribute contracts to outside businesses. “We have been able to improve the lives of many minority and woman business owners,” said Eleanor Ramsey, president and CEO of the firm Mason Tillman Associates, adding that the work has been helping them secure contracts and improve profitability.
By Keith Burbank, Bay City News
Eleanor Ramsey, president and CEO of the firm Mason Tillman Associates, has been creating change for Black people and other minorities long before she started consulting.
In an interview last Wednesday at her office in downtown Oakland, Ramsey said she first worked on easing racial conflict by serving on the student relations council in high school. The goal was to integrate the lunchroom in a school that consisted of 80% white students and 20% Black students.
Ramsey went on to get a doctorate in anthropology from the University of California at Berkeley and has been operating Mason Tillman Associates since starting it in 1978. Her firm’s name is a combination of Ramsey’s maiden name, Mason, and Tillman, a last name by which her husband was known.
Among many things, Mason Tillman Associates conducts disparity studies that show how equitably or inequitably governments distribute contracts to outside businesses.
“We have been able to improve the lives of many minority and woman business owners,” Ramsey said, adding that the work has been helping them secure contracts and improve profitability.
Mason Tillman Associates’ statistical research has revealed institutional practices systemically limiting minority businesses’ access to public contracts.
The company’s disparity study research and policy recommendations have helped identify and modify governments’ practices. Consequently, billions of dollars have been distributed more fairly in over 150 cities, counties, and states since 1978, she said. For example, New York State’s current minority business law is predicated on a Mason Tillman disparity study.
Oakland officials were at first reluctant to release a disparity study for their city, causing an outcry from the Black community. The study — kicked off by Ramsey’s firm — was eventually released in November 2020. Mason Tillman Associates plans to update it following a year of talks.
The company is also credited with preparing the nation’s first competitive disparity study, which was done for Maricopa County, Arizona, in 1990.
Disparity studies aren’t just the right thing to do, they’re the law. Following a 1989 U.S. Supreme Court ruling in the case of City of Richmond v. J.A. Croson, disparity studies must be prepared to document the need for awarding contracts to minorities. Lawmakers can no longer give preference to minorities without evidence from a study.
Ramsey suspects 300 to 400 studies have been conducted since the SCOTUS decision.
She has also been at the forefront of breaking through ceilings for businesswomen.
“The notion of the glass ceiling was very real,” she said, adding that for Black women, the ceiling was made of “concrete.”
Starting Mason Tillman Associates gave her an occupation when doors were closed for Black women following her attempt to become a university professor, she said.
“You walked a fine line,” said Ramsey.
Women could not come off as too intelligent without offending men. She refined the art of levity to make people feel comfortable.
Before Mason Tillman Associates, Ramsey worked as a flight attendant for the now-defunct yet iconic Pan American Airways. She was the second Black female flight attendant to be hired by Pan Am, which was the only international carrier in the U.S. in the 1960s. Pan Am was known for its stewardesses — now called flight attendants, another positive change for women in the workforce.
Ramsey managed to earn her doctorate in 1977 while raising six children. Then she applied for jobs as a professor and neither UC Berkeley nor the University of Colorado Boulder would hire her. Society wasn’t ready for a Black female professor, she said.
Her experience has taken her on some interesting journeys. While living in Boulder, she secured a contract with the National Park Service to investigate whether Wilberforce, Ohio, was once part of the underground railroad. That, she said, was the start of her consulting business.
Since starting Mason Tillman Associates 44 years ago, Ramsey has trained many professionals in the company’s Oakland headquarters. The firm continues to help redefine managers’ views of Black businesses in agencies nationwide.
Activism
Oakland Post: Week of November 5 – 11, 2025
The printed Weekly Edition of the Oakland Post: Week of November 5 – 11, 2025
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Activism
Oakland Post: Week of October 29 – November 4, 2025
The printed Weekly Edition of the Oakland Post: Week of October 29 – November 4, 2025
To enlarge your view of this issue, use the slider, magnifying glass icon or full page icon in the lower right corner of the browser window.
Activism
Past, Present, Possible! Oakland Residents Invited to Reimagine the 980 Freeway
Organizers ask attendees coming to 1233 Preservation Park Way to think of the event as a “time portal”—a walkable journey through the Past (harm and flourishing), Present (community conditions and resilience), and Future (collective visioning).
By Randolph Belle
Special to The Post
Join EVOAK!, a nonprofit addressing the historical harm to West Oakland since construction of the 980 freeway began in 1968, will hold a block party on Oct. 25 at Preservation Park for a day of imagination and community-building from 10 a.m. to 4 p.m.
Organizers ask attendees coming to 1233 Preservation Park Way to think of the event as a “time portal”—a walkable journey through the Past (harm and flourishing), Present (community conditions and resilience), and Future (collective visioning).
Activities include:
- Interactive Visioning: Site mapping, 3-D/digital modeling, and design activities to reimagine housing, parks, culture, enterprise, and mobility.
- Story & Memory: Oral history circles capturing life before the freeway, the rupture it caused, and visions for repair.
- Data & Policy: Exhibits on health, environment, wealth impacts, and policy discussions.
- Culture & Reflection: Films, installations, and performances honoring Oakland’s creativity and civic power.
The site of the party – Preservation Park – itself tells part of the story of the impact on the community. Its stately Victorians were uprooted and relocated to the site decades ago to make way for the I-980 freeway, which displaced hundreds of Black families and severed the heart of West Oakland. Now, in that same space, attendees will gather to reckon with past harms, honor the resilience that carried the community forward, and co-create an equitable and inclusive future.
A Legacy of Resistance
In 1979, Paul Cobb, publisher of the Post News Group and then a 36-year-old civil-rights organizer, defiantly planted himself in front of a bulldozer on Brush Street to prevent another historic Victorian home from being flattened for the long-delayed I-980 Freeway. Refusing to move, Cobb was arrested and hauled off in handcuffs—a moment that landed him on the front page of the Oakland Tribune.
Cobb and his family had a long history of fighting for their community, particularly around infrastructure projects in West Oakland. In 1954, his family was part of an NAACP lawsuit challenging the U.S. Post Office’s decision to place its main facility in the neighborhood, which wiped out an entire community of Black residents.
In 1964, they opposed the BART line down Seventh Street—the “Harlem of the West.” Later, Cobb was deeply involved in successfully rerouting the Cypress Freeway out of the neighborhood after the Loma Prieta earthquake.
The 980 Freeway, a 1.6-mile stretch, created an ominous barrier severing West Oakland from Downtown. Opposition stemmed from its very existence and the national practice of plowing freeways through Black communities with little input from residents and no regard for health, economic, or social impacts. By the time Cobb stood before the bulldozer, construction was inevitable, and his fight shifted toward jobs and economic opportunity.
Fast-forward 45 years: Cobb recalled the story at a convening of “Super OGs” organized to gather input from legacy residents on reimagining the corridor. He quickly retrieved his framed Tribune front page, adding a new dimension to the conversation about the dedication required to make change. Themes of harm repair and restoration surfaced again and again, grounded in memories of a thriving, cohesive Black neighborhood before the freeway.
The Lasting Scar
The 980 Freeway was touted as a road to prosperity—funneling economic opportunity into the City Center, igniting downtown commerce, and creating jobs. Instead, it cut a gash through the city, erasing 503 homes, four churches, 22 businesses, and hundreds of dreams. A promised second approach to the Bay Bridge never materialized.
Planning began in the late 1940s, bulldozers arrived in 1968, and after years of delays and opposition, the freeway opened in 1985. By then, Oakland’s economic engines had shifted, leaving behind a 600-foot-wide wound that resulted in fewer jobs, poorer health outcomes, and a divided neighborhood. The harm of displacement and loss of generational wealth was compounded through redlining, disinvestment, drugs, and the police state. Many residents fled to outlying cities, while those who stayed carried forward the spirit of perseverance.
The Big Picture
At stake now is up to 67 acres of new, buildable land in Downtown West Oakland. This time, we must not repeat the institutional wrongs of the past. Instead, we must be as deliberate in building a collective, equitable vision as planners once were in destroying communities.
EVOAK!’s strategy is rooted in four pillars: health, housing, economic development, and cultural preservation. These were the very foundations stripped away, and they are what they aim to reclaim. West Oakland continues to suffer among the worst social determinants of health in the region, much of it linked to the three freeways cutting through the neighborhood.
The harms of urban planning also decimated cultural life, reinforced oppressive public safety policies, underfunded education, and fueled poverty and blight.
Healing the Wound
West Oakland was once the center of Black culture during the Great Migration—the birthplace of the Black Panther Party and home to the “School of Champions,” the mighty Warriors of McClymonds High. Drawing on that legacy, we must channel the community’s proud past into a bold, community-led future that restores connection, sparks innovation, and uplifts every resident.
Two years ago, Caltrans won a federal Reconnecting Communities grant to fund Vision 980, a community-driven study co-led by local partners. Phase 1 launched in Spring 2024 with surveys and outreach; Phase 2, a feasibility study, begins in 2026. Over 4,000 surveys have already been completed. This once-in-a-lifetime opportunity could transform the corridor into a blank slate—making way for accessible housing, open space, cultural facilities, and economic opportunity for West Oakland and the entire region.
Leading with Community
In parallel, EVOAK! is advancing a community-led process to complement Caltrans’ work. EVOAK! is developing a framework for community power-building, quantifying harm, exploring policy and legislative repair strategies, structuring community governance, and hosting arts activations to spark collective imagination. The goal: a spirit of co-creation and true collaboration.
What EVOAK! Learned So Far
Through surveys, interviews, and gatherings, residents have voiced their priorities: a healthy environment, stable housing, and opportunities to thrive. Elders with decades in the neighborhood shared stories of resilience, community bonds, and visions of what repair should look like.
They heard from folks like Ezra Payton, whose family home was destroyed at Eighth and Brush streets; Ernestine Nettles, still a pillar of civic life and activism; Tom Bowden, a blues man who performed on Seventh Street as a child 70 years ago; Queen Thurston, whose family moved to West Oakland in 1942; Leo Bazille who served on the Oakland City Council from 1983 to 1993; Herman Brown, still organizing in the community today; Greg Bridges, whose family’s home was picked up and moved in the construction process; Martha Carpenter Peterson, who has a vivid memory of better times in West Oakland; Sharon Graves, who experienced both the challenges and the triumphs of the neighborhood; Lionel Wilson, Jr., whose family were anchors of pre-freeway North Oakland; Dorothy Lazard, a resident of 13th Street in the ’60s and font of historical knowledge; Bishop Henry Williams, whose simple request is to “tell the truth,” James Moree, affectionately known as “Jimmy”; the Flippin twins, still anchored in the community; and Maxine Ussery, whose father was a business and land owner before redlining.
EVOAK! will continue to capture these stories and invites the public to share theirs as well.
Beyond the Block Party
The 980 Block Party is just the beginning. Beyond this one-day event, EVOAK! Is building a long-term process to ensure West Oakland’s future is shaped by those who lived its past. To succeed, EVOAK! Is seeking partners across the community—residents, neighborhood associations, faith groups, and organizations—to help connect with legacy residents and host conversations.
980 Block Party Event Details
Saturday, Oct. 25
10 a.m. – 4 p.m.
Preservation Park, 1233 Preservation Park Way, Oakland, CA 94612
980BlockParty.org
info@evoak.org
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