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Michael Gunn: Selling Birmingham to Conventions and Visitors

BIRMINGHAM TIMES — Michael Gunn, senior vice president of the Greater Birmingham Convention and Visitors Bureau (CVB), said he has a job that keeps him young and on the move: selling the city of Birmingham. The 66-year-old said Birmingham is not what it used to be, and he enjoys talking about how the city has grown.

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Michael Gunn (Photo by: birminghamtimes.com)

By Ameera Steward

Michael Gunn, senior vice president of the Greater Birmingham Convention and Visitors Bureau (CVB), said he has a job that keeps him young and on the move: selling the city of Birmingham.

The 66-year-old said Birmingham is not what it used to be, and he enjoys talking about how the city has grown.

“If you ask a person born in the 1950s about Birmingham, the first thing that comes to mind is always going to be Civil Rights,” Gunn said. “If you ask a millennial, they’re going to [say], ‘Birmingham is a great place to come on the weekends. It has great bars, … great pubs, a lot of things to do.’ They have a whole different perspective of Birmingham because … everyone is working together in the city and for the betterment of the city.”

Gunn manages a staff of 15, all of whom spend about 48 weeks out of the year convincing conventions, sporting events, and people in general to visit the Magic City and spend the night—the Birmingham metro area has 16,000 hotel rooms, he said.

“When I would attend trade shows in the past, we’d set up a booth and tell people how great Birmingham was, … [and] typically people would shy away from [the city] mainly because of our history during the Civil Rights era. That’s all they knew,” Gunn said. “When I go to trade shows now, … people are looking for the Birmingham booth because they’ve heard about all the great restaurants; they’ve heard about our attractions, the cleanliness of the city, and the friendliness of people here in the South.”

Gunn—who himself takes about seven or eight road trips a year, each ranging from a few days to a week—oversees a multimillion-dollar budget for the convention sales department and compiles monthly, quarterly, and annual sales and marketing business plans. He also directs placement and media buys for the bureau’s advertising budget.

He and his team are important to the city’s growth in several ways, he said. One, for instance, is by bringing conventions, which “… help with economic development for the city.”

“That’s what conventions do. They bring money here,” Gunn explained. “People spend money in the restaurants, the stores, the attractions. … That money stays here, and then it gets circulated around the city.”

One recent example that stands out is the Southern Baptist Convention, held at the Legacy Arena at the Birmingham Jefferson Convention Center (BJCC) in June.

“It was the second largest convention we’ve ever hosted in Birmingham. There were about 10,000 people here, but they used 3,500 hotel rooms a night,” Gunn said, adding that once people visit the Magic City they often don’t want to leave.

“I think people should plan to spend at least a day here and really [understand] the history of where Birmingham started and where Birmingham is now,” he said. “The challenge is to get people to come to see the city. Once they get here, the city sells itself. It happens all the time. People are always so surprised because it’s never what they imagined.”

Reestablishing Oneself

Gunn was born in Kansas City, Mo., but he spent most of his time in Midland, Texas: “That’s more like home,” he said.

He attended Midland High School and Midland College, where he studied business. He was married at age 17 and had his son, the first his of two children, when he was 21 years old; he had another child, a daughter, when he was 35. He and his wife have been married for 32 years and have three grandchildren.

Gunn left Texas in 1982 and moved to Minneapolis, Minn., where he took a position as a bellman at a hotel.

“That was my introduction to the [hospitality] industry,” he said. “I was 29 years old, so I had been working for a while, and my background had always been in sales. … I moved to Minneapolis for a new start and couldn’t find any employment, so I took that job as a bellman with the intention of eventually going back into sales.”

As a bellman, Gunn was primarily in charge of transporting the luggage from visitors’ cars to their hotel rooms and back. Working in the hotel environment gave him insight about the business and exposed him to other positions, including hotel sales. At the time, there were few African Americans in hotel business management roles, but he started working his way up.

“I went from being a bellman to working at the front desk. … I worked in food and beverage [and] every department of the hotel except housekeeping before I was given a sales position, so I had to reestablish and prove myself,” Gunn said, adding that he got into sales in 1987—and has been there since.

Moving Up

In addition to working in Minneapolis, Gunn has held positions in Washington, D.C., Virginia, and North Carolina, as well as in Auburn, Ala. He moved to Birmingham in 1996.

“Birmingham would probably be the last place I would have thought I would ever consider staying, but it’s a great city,” he said. “I like the people here, and I’ve made some really good friends. It has a small-town feel but still has a … bigger-city appeal.

“We have everything the large cities have—great nightlife, theaters, golf, … anything you can find in any other city. Birmingham is a great place with good people.”

Gunn was hired as a national sales manager at the CVB in January 1996.

“Working in the hotel business, I was transferring every 18 months, but I could be stable here,” he said. “My daughter was in the fourth grade when I moved here, so I didn’t want to move her from school to school. It was a good opportunity.”

Since that time, Gunn has moved up the ranks at the CVB. In 2000, he was promoted to director of sales. In 2008, the vice president of sales retired, and Gunn took over the position. And in 2015, he assumed the role of senior vice president when CEO John Oros joined the bureau.

“I enjoyed working here. I enjoyed the bureau, so I wanted to stay on to support [Oros when he came in as CEO], said Gunn. “It’s worked out well.”

A People Person

The hospitality industry is a great for him because he’s a people person, Gunn said.

“I love working with people, and I guess I just always had sales in my heart,” he said. “People will always travel [and] stay in hotels. That was the other reason I stayed in this business—because people are going to always be around. I appreciate people being themselves, and I appreciate people being honest. … Those are the people I tend to gravitate toward.”

During his free time, Gunn plays golf, something he has done for about 30 years. He enjoys it because he can spend four hours on a golf course and learn all there is to know about a person.

“You learn if they are honest, you see their temperament, you see how they handle pressure, you see how they handle failures,” he said. “I’ve played a lot of business golf, as well, … and all those factors come into play at some point or another. … You learn the personality and you learn what kind of person you’re dealing with from golf.”

Gunn also encourages youth golf: “It instills a lot of things—integrity, pride, discipline. All those different things come into play when you’re playing golf, and it’s a great sport.”

There is something else about golf that Gunn takes to heart: You’re playing against yourself, not someone else.

“You’re always trying to do better than you did the last time,” he said.

This article originally appeared in The Birmingham Times.

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Reading and Moving: Great Ways to Help Children Grow

NNPA NEWSWIRE — In these formative years, your little one will learn to walk, learn how to grab and hold items, begin building their muscle strength, and more. Here are some ways to facilitate positive motor development at home:

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Council for Professional Recognition

Before a child even steps into a classroom or childcare center, their first life lessons occur within the walls of their home. During their formative years, from birth to age five, children undergo significant cognitive, motor, and behavioral development. As their primary guides and first teachers, parents, and guardians play a pivotal role in fostering these crucial aspects of growth.

The Council for Professional Recognition, a nonprofit, is dedicated to supporting parents and families in navigating questions about childcare and education training. In keeping with its goal of meeting the growing need for qualified early childcare and education staff, the Council administers the Child Development Associate (CDA). The CDA program is designed to assess and credential early childhood education professionals. This work gives the Council great insights into child development.

Cognitive Development: Building the Foundation of Learning

Cognitive development lays the groundwork for a child’s ability to learn, think, reason, and solve problems.

  • Read Together: One of the most powerful tools for cognitive development is reading. It introduces children to language, expands their vocabulary, and sparks imagination. Make reading a daily ritual by choosing age-appropriate books that capture their interest.
  • Play Together: Play is a child’s entry to the physical, social, and affective worlds. It’s a critical and necessary tool in the positive cognitive development of young children and is directly linked to long-term academic success.
  • Dance and Sing Together: These types of activities help young children develop spatial awareness and lead to improved communication skills. As a bonus, it’s also helpful for improving gross motor skills.
  • Invite your Child to Help you in the Kitchen: It’s a fun activity to do together and helps establish a basic understanding of math and lifelong healthy eating practices.
  • Encourage Questions: As children find their voice, they also find their curiosity for the world around them; persuade them to ask questions and then patiently provide answers.

Motor Development: Mastering Movement Skills

Motor development involves the refinement of both gross and fine motor skills, which are essential for physical coordination and independence. In these formative years, your little one will learn to walk, learn how to grab and hold items, begin building their muscle strength, and more. Here are some ways to facilitate positive motor development at home:

  • Tummy Time: Starting from infancy, incorporate daily tummy time sessions to strengthen neck and upper body muscles, promoting eventual crawling and walking. You can elevate the tummy time experience by:
    • Giving children lots of open-ended toys to explore like nesting bowls, a pail and shovel, building blocks, wooden animals, and people figures.
    • Hanging artwork on the wall that appeals to infants, including bold colors, clear designs, and art from various cultures.
    • Providing mobiles that children can move safely and observe shapes and colors.
  • Outdoor Play: Provide opportunities for outdoor play, whether it’s at a park, playground, or in a backyard. Activities such as running, jumping, climbing, and swinging enhance gross motor skills while allowing children to connect with nature. Also, try gardening together! Not only does gardening promote motor skill development, but it offers many other benefits for young children including stress management, cognitive and emotional development, sensory development, and increased interest in math, sciences, and healthy eating.
  • Fine Motor Activities: Fine motor skills relate to movement of the hands and upper body, as well as vision. Activities that encourage hand-eye coordination and fine motor skill development include:
    • Drawing and coloring
    • Doing puzzles, with size and piece amounts dependent on the age of the child
    • Dropping items or threading age-appropriate beads on strings
    • Stacking toys
    • Shaking maracas
    • Using age-appropriate, blunt scissors
    • Playing with puppets or playdough

This is the type of knowledge that early childhood educators who’ve earned a Child Development Associate credential exhibit as they foster the social, emotional, physical, and cognitive growth of young children.

Supporting Early Childhood Educators

Recently, a decision in Delaware has helped early childhood professionals further their efforts to apply this type of knowledge. Delaware State University, Delaware Technical Community College, and Wilmington University have signed agreements to award 12 credits for current and incoming students who hold the Child Development Associate credential.

Delaware Governor John Carney said, “I applaud the Department of Education and our higher education partners for this agreement, which will support our early childhood educators. Research shows how important early childhood education is to a child’s future success. This new agreement will help individuals earn their degrees and more quickly get into classrooms to do the important work of teaching our youngest learners in Delaware.”

Council for Professional Recognition CEO Calvin E. Moore, Jr., said his organization is honored to be a part of this partnership.

“Delaware and the work of these institutions is a model that other states should look to. This initiative strengthens the early childhood education workforce by accelerating the graduation of more credentialed educators, addressing the critical need for qualified educators in early childhood education. We have already seen the impact the work of the Early Childhood Innovation Center has brought to the children of Delaware.”

 

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Student Loan Debt Drops $10 Billion Due to Biden Administration Forgiveness

NNPA NEWSWIRE — The Center for American Progress estimates the interest waiver provisions would deliver relief to roughly 6 million Black borrowers, or 23 percent of the estimated number of borrowers receiving relief, as well as 4 million Hispanic or Latino borrowers (16 percent) and 13.5 million white borrowers (53 percent).

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New Education Department Rules hold hope for 30 million more borrowers

By Charlene Crowell, The Center for Responsible Lending

As consumers struggle to cope with mounting debt, a new economic report from the Federal Reserve Bank of New York includes an unprecedented glimmer of hope. Although debt for mortgages, credit cards, auto loans and more increased by billions of dollars in the second quarter of 2024, student loan debt decreased by $10 billion.

According to the New York Fed, borrowers ages 40-49 and ages 18-29 benefitted the most from the reduction in student loan debt.

In a separate and recent independent finding, 57 percent of Black Americans hold more than $25,000 in student loan debt compared to 47 percent of Americans overall, according to The Motley Fool’s analysis of student debt by geography, age and race. Black women have an average of $41,466 in undergraduate student loan debt one year after graduation, more than any other group and $10,000 more than men.

This same analysis found that Washington, DC residents carried the highest average federal student loan debt balance, with $54,146 outstanding per borrower. Americans holding high levels of student debt lived in many of the nation’s most populous states – including California, Texas, and Florida.

The Fed’s recent finding may be connected to actions taken by the Biden administration to rein in unsustainable debt held by people who sought higher education as a way to secure a better quality of life. This decline is even more noteworthy in light of a series of legal roadblocks to loan forgiveness. In response to these legal challenges, the Education Department on August 1 began emailing all borrowers of an approaching August 30 deadline to contact their loan servicer to decline future financial relief. Borrowers preferring to be considered for future relief proposed by pending departmental regulations should not respond.

If approved as drafted, the new rules would benefit over 30 million borrowers, including those who have already been approved for debt cancellation over the past three years.

“These latest steps will mark the next milestone in our efforts to help millions of borrowers who’ve been buried under a mountain of student loan interest, or who took on debt to pay for college programs that left them worse off financially, those who have been paying their loans for twenty or more years, and many others,” said U.S. Secretary of Education Miguel Cardona.

The draft rules would benefit borrowers with either partial or full forgiveness in the following categories:

  • Borrowers who owe more now than they did at the start of repayment. This category is expected to largely benefit nearly 23 million borrowers, the majority of whom are Pell Grant recipients.
  • Borrowers who have been in repayment for decades. Borrowers of both undergraduate and graduate loans who began repayment on or before July 1, 2000 would qualify for relief in this category.
  • Borrowers who are otherwise eligible for loan forgiveness but have not yet applied. If a borrower hasn’t successfully enrolled in an income-driven repayment (IDR) plan but would be eligible for immediate forgiveness, they would be eligible for relief. Borrowers who would be eligible for closed school discharge or other types of forgiveness opportunities but haven’t successfully applied would also be eligible for this relief.
  • Borrowers who enrolled in low-financial value programs. If a borrower attended an institution that failed to provide sufficient financial value, or that failed one of the Department’s accountability standards for institutions, those borrowers would also be eligible for debt relief.

Most importantly, if the rules become approved as drafted, no related application or actions would be required from eligible borrowers — so long as they did not opt out of the relief by the August 30 deadline.

“The regulations would deliver on unfulfilled promises made by the federal government to student loan borrowers over decades and offer remedies for a dysfunctional system that has often created a financial burden, rather than economic mobility, for student borrowers pursuing a better future,” stated the Center for American Progress in an August 7 web article. “Meanwhile, the Biden-Harris administration also introduced income limits and caps on relief to ensure the borrowers who can afford to pay the full amount of their debts do so.”

“The Center for American Progress estimates the interest waiver provisions would deliver relief to roughly 6 million Black borrowers, or 23 percent of the estimated number of borrowers receiving relief, as well as 4 million Hispanic or Latino borrowers (16 percent) and 13.5 million white borrowers (53 percent).”

These pending regulations would further expand the $168.5 billion in financial relief that the Biden Administration has already provided to borrowers:

  • $69.2 billion for 946,000 borrowers through fixes to Public Service Loan Forgiveness (PSLF).
  • $51 billion for more than 1 million borrowers through administrative adjustments to IDR payment counts. These adjustments have brought borrowers closer to forgiveness and addressed longstanding concerns with the misuse of forbearance by loan servicers.
  • $28.7 billion for more than 1.6 million borrowers who were cheated by their schools, saw their institutions precipitously close, or are covered by related court settlements.
  • $14.1 billion for more than 548,000 borrowers with a total and permanent disability.
  • $5.5 billion for 414,000 borrowers through the SAVE Plan.

More information for borrowers about this debt relief is available at StudentAid.gov/debt-relief.

Charlene Crowell is a senior fellow with the Center for Responsible Lending. She can be reached at Charlene.crowell@responsiblelending.org.  

Charlene Crowell NNPA Newswire Columnist

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Congressional Black Caucus Releases Groundbreaking Corporate Accountability Report on DEI

NNPA NEWSWIRE — Most Fortune 500 companies participating in the CBC’s survey demonstrated their commitment to DEI even after the Supreme Court’s ruling. CBC members said this is crucial because conservative organizations, such as Stephen Miller-led America First Legal, are increasingly waging legal and political attacks against corporations’ diversity initiatives. These groups argue that DEI initiatives violate federal law, threatening legal action against companies that continue to promote workplace diversity.

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By Stacy M. Brown, NNPA Newswire Senior National Correspondent
@StacyBrownMedia

Congressional Black Caucus (CBC) Chairman Steven Horsford (NV-04) and CBC members have released a first-of-its-kind report titled “What Good Looks Like: A Corporate Accountability Report on Diversity, Equity, and Inclusion.” The report aims to hold Fortune 500 companies accountable for their commitments to diversity, equity, and inclusion (DEI) in the wake of George Floyd’s murder and the racial justice movement that followed. This initiative comes as corporate America faces renewed scrutiny following the Supreme Court’s decision to overturn affirmative action in the Students for Fair Admissions v. Harvard case.

The CBC’s report highlights which corporations are making tangible progress in advancing DEI and offers a roadmap for other companies to follow. Despite efforts from right-wing groups to dismantle diversity initiatives, the report finds that many Fortune 500 companies are standing firm in their commitments. The report also examines DEI practices in manufacturing, finance, insurance, and technology sectors, providing industry-specific insights.

Most Fortune 500 companies participating in the CBC’s survey demonstrated their commitment to DEI even after the Supreme Court’s ruling. CBC members said this is crucial because conservative organizations, such as Stephen Miller-led America First Legal, are increasingly waging legal and political attacks against corporations’ diversity initiatives. These groups argue that DEI initiatives violate federal law, threatening legal action against companies that continue to promote workplace diversity.

The Findings

The CBC’s report offers a detailed analysis of diversity efforts across various industries, using data from the Global Industry Classification Standard (GICS) and the North American Industry Classification System (NAICS). Key findings include:

  • Sector Representation: The bulk of the responses came from companies in manufacturing (31%), finance and insurance (25%), and information (16%).
  • Best Practices: The report identifies 12 best practices, including leadership accountability, data disaggregation, talent retention, and pay equity. These examples provide a model for other companies to implement DEI strategies effectively.
  • Progress and Challenges: While many companies have made significant strides, persistent gaps remain, particularly in leadership diversity and retention rates. The report encourages corporations to move beyond public statements and implement measurable DEI outcomes.

The CBC hopes the report will serve as a tool for corporations to benchmark their progress and adopt more robust DEI measures. “What Good Looks Like” outlines not only where companies are succeeding but also where opportunities for improvement lie, urging corporate leaders to align their actions with their stated DEI values.

Conservative Backlash and the Fight for DEI

Officials said the CBC’s efforts to hold corporations accountable come amid heightened political tensions. Since the Supreme Court’s ruling, Donald Trump and his supporters have escalated their attacks on DEI programs. Right-wing legal campaigns have targeted not only corporate diversity efforts but also federal programs aimed at leveling the playing field for Black and minority-owned businesses.

Conservative attorneys general from over a dozen states have warned Fortune 500 companies, threatening legal action over their diversity programs. Additionally, anti-DEI bills have been introduced in more than 30 states, aiming to restrict diversity efforts in college admissions and the workplace.

Despite the attacks, the CBC said it remains steadfast in its commitment to advancing racial and economic equity. In December 2023, the CBC sent Fortune 500 companies an accountability letter urging them to uphold their DEI commitments in the face of political pressure, which catalyzed the report.

Corporate America’s response has been overwhelmingly positive. Since the CBC’s letter, companies have held over 50 meetings with CBC representatives, affirming their dedication to diversity. The CBC has also convened discussions with industry trade associations and hosted a briefing with more than 300 Fortune 500 company representatives to strengthen collaboration on DEI efforts.

Moving Forward

The CBC’s report is not just a reflection on past efforts but a call to action for the future. It highlights the importance of cross-industry learning, encouraging companies to share best practices and build upon one another’s successes. The CBC also recommends that corporations adopt consistent performance metrics to track progress and foster accountability.

Looking ahead, the CBC plans to push for more economic opportunities for Black Americans, focusing on closing the racial wealth gap. Horsford emphasized that DEI is not only a moral imperative but also an economic one. Research from McKinsey & Company shows that racially diverse companies outperform their peers by 39% in profitability, further underscoring the business case for diversity.

The CBC’s report offers a roadmap for companies committed to fostering a more inclusive and equitable future despite political and legal challenges.

“Following the murder of George Floyd on May 25, 2020, we witnessed a nationwide response calling for long-overdue justice and accountability,” Horsford wrote in the report. “Millions of Americans flooded the streets in protest to advocate for an end to the cycles of violence against Black Americans that are perpetuated by systemic racism ingrained deeply in the United States.

“Now, in order to move forward and achieve the goals of these commitments, we must evaluate where we are and stay the course. We cannot allow a handful of right-wing agitators to bully corporations away from their promises.”

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