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Microsoft Opens Windows 10 to Apple, Android Apps

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Microsoft CEO Satya Nadella speaks at Microsoft's annual "Build" conference in San Francisco, Wednesday, April 29, 2015. While Microsoft has already previewed some aspects of the new Windows 10, a parade of top executives will use the conference to demonstrate more software features and app-building tools, with an emphasis on mobile devices as well as PCs. (AP Photo/Jeff Chiu)

Microsoft CEO Satya Nadella speaks at Microsoft’s annual “Build” conference in San Francisco, Wednesday, April 29, 2015. While Microsoft has already previewed some aspects of the new Windows 10, a parade of top executives will use the conference to demonstrate more software features and app-building tools, with an emphasis on mobile devices as well as PCs. (AP Photo/Jeff Chiu)

BRANDON BAILEY, AP Technology Writer

SAN FRANCISCO (AP) — Microsoft hopes to get more people using the next version of its Windows software on all kinds of devices by giving them access to many of the same apps they’re already using on Apple or Android phones.

In a major strategy shift, a top executive told an audience of several thousand software developers Wednesday that Microsoft will release new tools to help them quickly adapt the apps they’ve built for Apple or Android gadgets, so they will work on smartphones, PCs and other devices that use the new Windows 10 operating system coming later this year.

On the first day of the company’s annual software conference, other executives showed off more uses for Microsoft’s holographic “augmented reality” headset, the HoloLens — although it’s not yet for sale. They also announced the official name for a new web browser, called “Edge,” that they promised will be faster and more useful than the Internet Explorer that’s been a Microsoft mainstay for 20 years.

All those initiatives are tied to the impending release of Windows 10, the centerpiece of Microsoft’s ambitions to regain the stature it commanded when Windows-based PCs dominated the computing world. Today, after losing ground to smartphones and tablets that run software from rivals Apple and Google, Microsoft wants to make Windows 10 the universal software for PCs, phones and other Internet-connected gadgets.

“Windows 10 represents a new generation of Windows, built for an era of more personal computing,” CEO Satya Nadella said during a keynote speech, adding that today’s consumers and corporate workers want to have the same experience when they are using a variety of devices.

Although Microsoft has previously shown off some features of Windows 10, it’s hoping to enlist an army of software developers as allies in its campaign to build enthusiasm for the new release. The company is using the three-day conference, called Build, to demonstrate more features and app-building tools, with an emphasis on mobile devices as well as PCs.

“Our goal is to make Windows 10 the most attractive development platform ever,” Vice President Terry Myerson said.

To win over consumers who use competing software, Microsoft needs to persuade outside developers, who create software for consumers and corporate clients, it’s worth their time to create new apps and programs for Windows 10.

“Getting developer buy-in is absolutely the crucial thing,” said J.P. Gownder, a tech industry analyst at Forrester Research. He said Microsoft has struggled with a “chicken-and-egg” problem, in which developers have been reluctant to build mobile apps for Windows because relatively few people use Windows phones and tablets.

Currently, there are more than 1.4 million apps for Android phones and about the same for Apple devices, while there are only a few hundred thousand apps that work on Windows phones and tablets.

Microsoft’s move to help developers adapt their Apple and Android apps for Windows 10 is a major change from the past, when each company maintained rigid differences in their software platforms. Microsoft is also hoping to entice developers by promising that apps for Windows 10 will work equally well on PCs, mobile gadgets, Xbox game consoles and even the HoloLens.

The company has another big carrot to wave in front of those developers: Microsoft has already said it will release Windows 10 as a free upgrade to people who now have PCs or other gadgets running the previous two versions of Windows, provided they upgrade in the coming year. That could help create a huge new audience of Windows 10 users in a relatively short time, Gownder said.

Myerson predicted there will be a billion devices using Windows 10 within the next two to three years. Apps for all those devices will be distributed through a single Windows app store. Myerson also said Microsoft will partner with wireless carriers so consumers who lack credit cards can pay for apps on their phone bill — a popular method in developing nations.

Microsoft has not said exactly when Windows 10 is coming, although some were hoping the company would announce a date on Wednesday.

Since he became CEO last year, Nadella has been presiding over a major overhaul at Microsoft. He has redesigned some of Microsoft’s most popular programs for mobile users and invested in new “cloud-computing” services, in which businesses pay to use software that’s housed in Microsoft’s data centers.

Microsoft announced several new initiatives Wednesday for its Azure cloud-computing service, which has emerged as a fast-growing rival to a popular cloud business operated by Amazon. Microsoft is releasing new programming tools for Azure clients to create programs for computers that run Apple and Linux software, as well as those that run Windows.

Copyright 2015 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Activism

OP-ED: AB 1349 Puts Corporate Power Over Community

Since Ticketmaster and Live Nation merged in 2010, ticket prices have jumped more than 150 percent. Activities that once fit a family’s budget now take significant disposable income that most working families simply don’t have. The problem is compounded by a system that has tilted access toward the wealthy and white-collar workers. If you have a fancy credit card, you get “presale access,” and if you work in an office instead of a warehouse, you might be able to wait in an online queue to buy a ticket. Access now means privilege.

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Bishop Joseph Simmons, Senior Pastor, Greater St. Paul Baptist Church, Oakland
Bishop Joseph Simmons, Senior Pastor, Greater St. Paul Baptist Church, Oakland

By Bishop Joseph Simmons, Senior Pastor, Greater St. Paul Baptist Church, Oakland

As a pastor, I believe in the power that a sense of community can have on improving people’s lives. Live events are one of the few places where people from different backgrounds and ages can share the same space and experience – where construction workers sit next to lawyers at a concert, and teenagers enjoy a basketball game with their grandparents. Yet, over the past decade, I’ve witnessed these experiences – the concerts, games, and cultural events where we gather – become increasingly unaffordable, and it is a shame.

These moments of connection matter as they form part of the fabric that holds communities together. But that fabric is fraying because of Ticketmaster/Live Nation’s unchecked control over access to live events. Unfortunately, AB 1349 would only further entrench their corporate power over our spaces.

Since Ticketmaster and Live Nation merged in 2010, ticket prices have jumped more than 150 percent. Activities that once fit a family’s budget now take significant disposable income that most working families simply don’t have. The problem is compounded by a system that has tilted access toward the wealthy and white-collar workers. If you have a fancy credit card, you get “presale access,” and if you work in an office instead of a warehouse, you might be able to wait in an online queue to buy a ticket. Access now means privilege.

Power over live events is concentrated in a single corporate entity, and this regime operates without transparency or accountability – much like a dictator. Ticketmaster controls 80 percent of first-sale tickets and nearly a third of resale tickets, but they still want more. More power, more control for Ticketmaster means higher prices and less access for consumers. It’s the agenda they are pushing nationally, with the help of former Trump political operatives, who are quietly trying to undo the antitrust lawsuit launched against Ticketmaster/Live Nation under President Biden’s DOJ.

That’s why I’m deeply concerned about AB 1349 in its current form. Rather than reining in Ticketmaster’s power, the bill risks strengthening it, aligning with Trump. AB 1349 gives Ticketmaster the ability to control a consumer’s ticket forever by granting Ticketmaster’s regime new powers in state law to prevent consumers from reselling or giving away their tickets. It also creates new pathways for Ticketmaster to discriminate and retaliate against consumers who choose to shop around for the best service and fees on resale platforms that aren’t yet controlled by Ticketmaster. These provisions are anti-consumer and anti-democratic.

California has an opportunity to stand with consumers, to demand transparency, and to restore genuine competition in this industry. But that requires legislation developed with input from the community and faith leaders, not proposals backed by the very company causing the harm.

Will our laws reflect fairness, inclusion, and accountability? Or will we let corporate interests tighten their grip on spaces that should belong to everyone? I, for one, support the former and encourage the California Legislature to reject AB 1349 outright or amend it to remove any provisions that expand Ticketmaster’s control. I also urge community members to contact their representatives and advocate for accessible, inclusive live events for all Californians. Let’s work together to ensure these gathering spaces remain open and welcoming to everyone, regardless of income or background.

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Alameda County

OPINION: Argent Materials Oakland CleanTech Community Asset Helps Those In Need

Alameda County Supervisor Lena Tam had this to say about Argent Materials as an Oakland community asset:  “Congratulations to Argent Materials and its President and Founder, Bill Crotinger! The company is now fully operational, recycling an impressive 99.99% of concrete and asphalt debris, which helps divert thousands of tons of construction waste from landfills. They are also proud to announce that 50% of their team consists of local hires. In celebration of Thanksgiving, and despite stormy weather last week, the Alameda County Sheriffs, alongside Mr. Crotinger and Argent Materials’ dedicated staff distributed turkeys and pies as a heartfelt gesture of gratitude to the community.”  

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Photo courtesy Argent Materials, Inc.

Zennie Abraham
CEO, Zennie62Media

Argent Materials, the Oakland business that turns old concrete and asphalt into new construction products, generally goes by “Argent Materials Oakland CleanTech” but should be called “Argent Materials East Oakland CleanTech for The Community”.  Here’s why.

First, Argent Materials is located at 8300 Baldwin St, right in the Coliseum Industrial Zone, just a three-minute drive from the Oakland-Alameda County Coliseum Complex.  That’s in East Oakland, and just a city-block walk from the Oakland Coliseum BART Station.

Second, Argent Materials has been a friend to East Oakland and what some, like the members of the Oakland Private Industry Council, would call a “community asset”.  In 2024, Argent Materials founder and President Bill Crotinger was named Leader of the Year by the Oakland Private Industry Council (OPIC) “I was humbled and honored to be named Leader of the Year by the Oakland Private Industry Council. Truly an honor. My heartfelt thanks to my friend and mentor Pastor Raymond Lankford and all the wonderful people at OPIC.”

Alameda County Supervisor Lena Tam had this to say about Argent Materials as an Oakland community asset:  “Congratulations to Argent Materials and its President and Founder, Bill Crotinger! The company is now fully operational, recycling an impressive 99.99% of concrete and asphalt debris, which helps divert thousands of tons of construction waste from landfills. They are also proud to announce that 50% of their team consists of local hires. In celebration of Thanksgiving, and despite stormy weather last week, the Alameda County Sheriffs, alongside Mr. Crotinger and Argent Materials’ dedicated staff distributed turkeys and pies as a heartfelt gesture of gratitude to the community.”

ABI Foundry reports that Argent Materials led a community clean up for the residents and businesses of Russett Street as well as San Leandro Street.  An ABI Foundry team member said “Bill Crotinger at Argent Materials spearheaded the initiative to clean San Leandro street, from Hegenburger to 98th Ave. along the side of BART. AB&I enjoyed participating along with Acts Full Gospel C.O.G.I.C (Men of Valor), Good Hope Missionary Baptist Church-Oakland (Reverend Michael Jones) and Argent Materials. You should see how it looks now. It is AMAZING! It takes an ambitious mind to make a difference block by block.”

What Is Cleantech And Why Is It Important to Oakland And Argent Materials?

Clean technology (Clean Tech) refers to products, services, and processes that mitigate negative environmental impacts by increasing energy efficiency, promoting resource sustainability, and minimizing waste and pollution, ultimately contributing to a low-carbon, and more sustainable economy.

What is The Clean Tech of Argent Materials of Oakland?

In Argent Materials’ context, “cleantech” refers to their sustainable business model which includes recycling concrete and asphalt into new aggregate materials, diverting waste from landfills, and using renewable diesel for their fleet to achieve carbon neutrality and protect the environment. This business approach Argent Materials uses aligns with the broader definition of cleantech, which involves products, services, and processes that reduce negative environmental impacts through resource efficiency and environmental protection

Clean Tech, or green tech as Argent Materials of Oakland does it, is defined as any technology that minimizes negative environmental impact by reducing human consumption of natural resources and by promoting more sustainable and efficient resource use.

Argent Materials will continue to be a cleantech community asset to Oakland well into the future.

Stay tuned.

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Activism

Golden State Warriors Program Is Inspiring Next Generation of Female Engineers

Breaking down barriers and biases that deter young girls from pursuing STEAM subjects is essential for creating a level playing field and ensuring equal opportunities for all. By challenging stereotypes and promoting a culture of inclusivity and diversity in STEAM fields, experts believe young girls can be empowered to pursue their interests and aspirations without limitations confidently. Encouraging mentorship, providing access to resources, and celebrating girls’ achievements in STEAM are all crucial steps in creating a supportive environment that fosters success.

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Front Row: UC Berkeley Steel Bridge Team Back Row: Girls, Inc. Participants. Photo courtesy of the Golden State Warriors.
Front Row: UC Berkeley Steel Bridge Team Back Row: Girls, Inc. Participants. Photo courtesy of the Golden State Warriors.

By Y’Anad Burrell

The Golden State Warriors and e-commerce giant Rakuten are joining forces to inspire the next generation of female engineers through Building STEAM Futures, part of The City Calls campaign.

Organizers say the initiative is founded on the idea that science, technology, engineering, arts, and mathematics (STEAM) are crucial fields for innovation and progress, and empowering young girls to pursue careers in these areas is more important than ever. Studies consistently show that girls are underrepresented in STEAM fields, resulting in a gender disparity that limits potential and hinders diversity.

Breaking down barriers and biases that deter young girls from pursuing STEAM subjects is essential for creating a level playing field and ensuring equal opportunities for all. By challenging stereotypes and promoting a culture of inclusivity and diversity in STEAM fields, experts believe young girls can be empowered to pursue their interests and aspirations without limitations confidently. Encouraging mentorship, providing access to resources, and celebrating girls’ achievements in STEAM are all crucial steps in creating a supportive environment that fosters success.

On Saturday, March 8, International Women’s Day, the Warriors and Rakuten hosted 20 middle school girls from Girls Inc. of Alameda County at Chase Center’s Above the Rim for a hands-on bridge-building experience. The young girls from Girls, Inc. of Alameda County had an opportunity to design, build and test their own bridge prototypes and learn the fundamentals of bridge construction from the Engineering Alliance and the UC Berkeley Steel Bridge Team.

This STEAM experience for the girls followed the first session in January, where they took a behind-the-scenes tour of the Golden Gate Bridge, learning about its design and construction from industry experts. The City Calls campaign, tipped off with the unveiling the Warriors’ new bridge-themed City Edition jerseys and court design earlier this year.

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