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Multicultural Business Leaders Call for Immediate Change in City’s Contracting Practices

The group is asking that the city “address delineate grave concerns centered on disparities that plague contracting opportunities for Black, minority and women-owned businesses.  Further, request for Reiskin and his administrative team to institute and implement needed changes with immediacy, by year’s end.”

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Ed Reiskin Oakland City Administrator

Cathy D. Adams

Cathy D. Adams

The Oakland African American Chamber of Commerce (OAACC), led by President and CEO Cathy D. Adams, recently held a virtual meeting with Ed Reiskin, City Administrator, Oakland’s top executive.

Following a series of ongoing meetings throughout 2021, the collective is calling for measurable actions to resolve systemic problems in City of Oakland contracting practices.

The group is asking that the city “address delineate grave concerns centered on disparities that plague contracting opportunities for Black, minority and women-owned businesses.  Further, request for Reiskin and his administrative team to institute and implement needed changes with immediacy, by year’s end.”

“We want everyone to be clear and concise,” said Adams. “We know where we’ve been, and we know how we feel. However, for the sake of our businesses, we are focused on remedies to bring equity and parity to all city contracts.  We want progress and fairness in 2021 – the time is now.”

The collective maintains that all multicultural businesses are experiencing the same fate.

OAACC is working with other local chamber leaders including Jessica Chen (executive director, Oakland Chinatown Chamber of Commerce), Barbara Leslie (president and CEO, Oakland Metropolitan Chamber of Commerce), Jennifer Tran (executive director, Oakland Vietnamese Chamber of Commerce); along with business executives Rick da Silva (LOH Realty & Investments/Wellington Property Company), Joe Partida (Partida Benefits & Insurance), Michael Baines (BGI Construction, INC) and; Paul Cobb, publisher, Post News Group.

“There are three issues impacting the contracting activity in the City of Oakland,” said Eddie Dillard, former president and CEO of the Oakland Black Board of Trade and Commerce, a meeting participant. “First, the City of Oakland does not collect fines and penalties on non-compliant prime contractors.”

Citing an example, Dillard said, “A prime contractor who built the McArthur BART Transit Village Project was found to be non-compliant with the law and was assessed a $4 million fine. One year since the citation, the City of Oakland has not collected the fine. Monies from this fine could pay the combined budgets of city departments, specifically, Workplace and Employment and Race and Equity departments.”

Dillard continued, “Black contractors are included in city bids for public contracts, yet when the awards are given to prime contractors, Blacks contractors are removed from participation. This pattern and practice is illegal and against State law. We have witnessed this blatant exclusion from contracting awards, time and again among qualified Oakland-based Black businesses.”

“The repeated practice by city departments that issue waivers to non-compliant Small Local Business Enterprise (SLBE) and Local Business Enterprise (LBE) programs must stop,” Dillard said. “The continued practice of these non-compliant waivers, sponsored by department heads, relieves the city from enforcing its legally bound commitment to promote and utilize Oakland-based certificated firms. This pattern and practice must cease if we are to close the inequality gap addressed in the most recent disparity study.”

Participating business leaders and community activists focused on the following:

  • Minority businesses directly impact the city’s economy, tax base, infrastructure, workforce, community stability and public safety;
  • Equity, parity, and inclusion is not a trendy tagline rather requirements for all businesses;
  • Equitable distribution of all contracts for all businesses;
  • Strengthen city staffing to process corrections to policy deficiencies in a timely manner;
  • Immediate redress to cure systemic challenges and problems with all city contracts;
  • Implement and maintain accountability metrics with all city contracts;
  • Adhere to findings in the disparity study;
  • Actionable framework and timeline to enforce curative resolution to the City’s contracting practices with all businesses.

The Oakland Post’s coverage of local news in Alameda County is supported by the Ethnic Media Sustainability Initiative, a program created by California Black Media and Ethnic Media Services to support community newspapers across California.

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Oakland Post: Week of November 5 – 11, 2025

The printed Weekly Edition of the Oakland Post: Week of November 5 – 11, 2025

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Oakland Post: Week of October 29 – November 4, 2025

The printed Weekly Edition of the Oakland Post: Week of October 29 – November 4, 2025

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Past, Present, Possible! Oakland Residents Invited to Reimagine the 980 Freeway

Organizers ask attendees coming to 1233 Preservation Park Way to think of the event as a “time portal”—a walkable journey through the Past (harm and flourishing), Present (community conditions and resilience), and Future (collective visioning).

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Hundreds of residents in West Oakland were forced out by eminent domain before construction began on the 980 freeway in 1968. Courtesy photo.
Hundreds of residents in West Oakland were forced out by eminent domain before construction began on the 980 freeway in 1968. Courtesy photo.

By Randolph Belle
Special to The Post

Join EVOAK!, a nonprofit addressing the historical harm to West Oakland since construction of the 980 freeway began in 1968, will hold  a block party on Oct. 25 at Preservation Park for a day of imagination and community-building from 10 a.m. to 4 p.m.

Organizers ask attendees coming to 1233 Preservation Park Way to think of the event as a “time portal”—a walkable journey through the Past (harm and flourishing), Present (community conditions and resilience), and Future (collective visioning).

Activities include:

  • Interactive Visioning: Site mapping, 3-D/digital modeling, and design activities to reimagine housing, parks, culture, enterprise, and mobility.
  • Story & Memory: Oral history circles capturing life before the freeway, the rupture it caused, and visions for repair.
  • Data & Policy: Exhibits on health, environment, wealth impacts, and policy discussions.
  • Culture & Reflection: Films, installations, and performances honoring Oakland’s creativity and civic power.

The site of the party – Preservation Park – itself tells part of the story of the impact on the community. Its stately Victorians were uprooted and relocated to the site decades ago to make way for the I-980 freeway, which displaced hundreds of Black families and severed the heart of West Oakland. Now, in that same space, attendees will gather to reckon with past harms, honor the resilience that carried the community forward, and co-create an equitable and inclusive future.

A Legacy of Resistance

In 1979, Paul Cobb, publisher of the Post News Group and then a 36-year-old civil-rights organizer, defiantly planted himself in front of a bulldozer on Brush Street to prevent another historic Victorian home from being flattened for the long-delayed I-980 Freeway. Refusing to move, Cobb was arrested and hauled off in handcuffs—a moment that landed him on the front page of the Oakland Tribune.

Cobb and his family had a long history of fighting for their community, particularly around infrastructure projects in West Oakland. In 1954, his family was part of an NAACP lawsuit challenging the U.S. Post Office’s decision to place its main facility in the neighborhood, which wiped out an entire community of Black residents.

In 1964, they opposed the BART line down Seventh Street—the “Harlem of the West.” Later, Cobb was deeply involved in successfully rerouting the Cypress Freeway out of the neighborhood after the Loma Prieta earthquake.

The 980 Freeway, a 1.6-mile stretch, created an ominous barrier severing West Oakland from Downtown. Opposition stemmed from its very existence and the national practice of plowing freeways through Black communities with little input from residents and no regard for health, economic, or social impacts. By the time Cobb stood before the bulldozer, construction was inevitable, and his fight shifted toward jobs and economic opportunity.

Fast-forward 45 years: Cobb recalled the story at a convening of “Super OGs” organized to gather input from legacy residents on reimagining the corridor. He quickly retrieved his framed Tribune front page, adding a new dimension to the conversation about the dedication required to make change. Themes of harm repair and restoration surfaced again and again, grounded in memories of a thriving, cohesive Black neighborhood before the freeway.

The Lasting Scar

The 980 Freeway was touted as a road to prosperity—funneling economic opportunity into the City Center, igniting downtown commerce, and creating jobs. Instead, it cut a gash through the city, erasing 503 homes, four churches, 22 businesses, and hundreds of dreams. A promised second approach to the Bay Bridge never materialized.

Planning began in the late 1940s, bulldozers arrived in 1968, and after years of delays and opposition, the freeway opened in 1985. By then, Oakland’s economic engines had shifted, leaving behind a 600-foot-wide wound that resulted in fewer jobs, poorer health outcomes, and a divided neighborhood. The harm of displacement and loss of generational wealth was compounded through redlining, disinvestment, drugs, and the police state. Many residents fled to outlying cities, while those who stayed carried forward the spirit of perseverance.

The Big Picture

At stake now is up to 67 acres of new, buildable land in Downtown West Oakland. This time, we must not repeat the institutional wrongs of the past. Instead, we must be as deliberate in building a collective, equitable vision as planners once were in destroying communities.

EVOAK!’s strategy is rooted in four pillars: health, housing, economic development, and cultural preservation. These were the very foundations stripped away, and they are what  they aim to reclaim. West Oakland continues to suffer among the worst social determinants of health in the region, much of it linked to the three freeways cutting through the neighborhood.

The harms of urban planning also decimated cultural life, reinforced oppressive public safety policies, underfunded education, and fueled poverty and blight.

Healing the Wound

West Oakland was once the center of Black culture during the Great Migration—the birthplace of the Black Panther Party and home to the “School of Champions,” the mighty Warriors of McClymonds High. Drawing on that legacy, we must channel the community’s proud past into a bold, community-led future that restores connection, sparks innovation, and uplifts every resident.

Two years ago, Caltrans won a federal Reconnecting Communities grant to fund Vision 980, a community-driven study co-led by local partners. Phase 1 launched in Spring 2024 with surveys and outreach; Phase 2, a feasibility study, begins in 2026. Over 4,000 surveys have already been completed. This once-in-a-lifetime opportunity could transform the corridor into a blank slate—making way for accessible housing, open space, cultural facilities, and economic opportunity for West Oakland and the entire region.

Leading with Community

In parallel, EVOAK! is advancing a community-led process to complement Caltrans’ work. EVOAK! is developing a framework for community power-building, quantifying harm, exploring policy and legislative repair strategies, structuring community governance, and hosting arts activations to spark collective imagination. The goal: a spirit of co-creation and true collaboration.

What EVOAK! Learned So Far

Through surveys, interviews, and gatherings, residents have voiced their priorities: a healthy environment, stable housing, and opportunities to thrive. Elders with decades in the neighborhood shared stories of resilience, community bonds, and visions of what repair should look like.

They heard from folks like Ezra Payton, whose family home was destroyed at Eighth and Brush streets; Ernestine Nettles, still a pillar of civic life and activism; Tom Bowden, a blues man who performed on Seventh Street as a child 70 years ago; Queen Thurston, whose family moved to West Oakland in 1942; Leo Bazille who served on the Oakland City Council from 1983 to 1993; Herman Brown, still organizing in the community today; Greg Bridges, whose family’s home was picked up and moved in the construction process; Martha Carpenter Peterson, who has a vivid memory of better times in West Oakland; Sharon Graves, who experienced both the challenges and the triumphs of the neighborhood; Lionel Wilson, Jr., whose family were anchors of pre-freeway North Oakland; Dorothy Lazard, a resident of 13th Street in the ’60s and font of historical knowledge; Bishop Henry Williams, whose simple request is to “tell the truth,” James Moree, affectionately known as “Jimmy”; the Flippin twins, still anchored in the community; and Maxine Ussery, whose father was a business and land owner before redlining.

EVOAK! will continue to capture these stories and invites the public to share theirs as well.

Beyond the Block Party

The 980 Block Party is just the beginning. Beyond this one-day event, EVOAK! Is  building a long-term process to ensure West Oakland’s future is shaped by those who lived its past. To succeed, EVOAK! Is seeking partners across the community—residents, neighborhood associations, faith groups, and organizations—to help connect with legacy residents and host conversations.

980 Block Party Event Details
Saturday, Oct. 25
10 a.m. – 4 p.m.
Preservation Park, 1233 Preservation Park Way, Oakland, CA 94612
980BlockParty.org
info@evoak.org

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