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New 988 Behavioral Health Crisis Number Launches in Marin County

“We hope that calling 988 in a behavioral health crisis becomes as second nature as calling 911 in a medical or safety emergency,” said Dr. Jei Africa, BHRS Director. “Everybody has a role to play in crisis response and suicide prevention and that’s why we’d like everyone to be aware of this new number.”

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Marin HHS oversees government-funded behavioral health and recovery services on a local scale. More resources are on the BHRS webpage.
Marin HHS oversees government-funded behavioral health and recovery services on a local scale. More resources are on the BHRS webpage.

Courtesy of Marin County

A new phone number for behavioral health crisis needs will soon launch nationwide. Instead of dialing 911, people should call 988 to report when someone is in danger of self-harm or suicide. Marin County agencies are raising local awareness of the new option and explaining when to use it.

Beginning July 16, 988 is the number to dial or text for urgent help in a time of mental health or substance use crisis, or even witnessing another person deal with a behavioral health challenge. The federal Substance Abuse and Mental Health Services Administration (SAMHSA) envisions 988 as a first step toward a transformed national crisis care system. The service is a universal entry point to a trained crisis counselor regardless of the caller’s location. Marin will be among the first counties to launch 988, as other areas across the U.S. plan to launch later in 2022.

“We hope that calling 988 in a behavioral health crisis becomes as second nature as calling 911 in a medical or safety emergency,” said Dr. Jei Africa, BHRS Director. “Everybody has a role to play in crisis response and suicide prevention and that’s why we’d like everyone to be aware of this new number.”

The local provider of the Suicide Prevention Lifeline is Novato-based Buckelew Programs. Staff who receive 988 calls or text messages will quickly evaluate the emergency and use trained crisis counselors to provide an appropriate intervention. Urgent calls requiring an in-person mobile crisis response are directed to clinical staff in the Marin County Department of Health and Human Services (HHS) and its Behavioral Health and Recovery Services (BHRS) division.

“Buckelew Programs is proud to lead the 988 transition, providing life-saving services for Marin residents,” said Buckelew Programs Chief Executive Officer Chris Kughn. “It means greater access for those experiencing mental health, substance use or suicidal crises. Our trained counselors can provide callers with de-escalation, safety planning, connection to resources, and engagement with mobile and emergency response teams as needed. The hotline helps a person experiencing any level of distress with inclusive, multilingual and culturally sensitive services. 988 is about understanding the caller’s urgent mental health needs and is an alternative to our current emergency response systems.”

The creation of the 988 line is an expansion of the free 24-7 services and confidential support to callers in emotional distress that have been available since 2005. The federal government designated the 988 number to operate through the existing National Suicide Prevention Lifeline in 2020 and went to work creating the infrastructure and training counselors fluent in many languages to respond to caller needs. States can now raise money to fund the call centers and related mental health crisis services by attaching new fees to phone lines. In California, Assembly Bill (AB) 988 is under review in the state senate and would assist with hotline launch and provide funding for local service providers to handle calls.

The launch’s timing this summer ties in with the COVID-19 pandemic, which has added stress to many lives. The national suicide rate has climbed nearly 30% since 1999 and is now the second leading cause of death among young people, according to federal sources. About 20% of the American population has a documented mental health condition.

Recently, high-profile acts of violence against innocent people — especially in the U.S. and especially with firearms — have brought more attention to the need for mental health services. It is estimated that victims in 25% of all officer-involved shootings are people in a mental health crisis. Thus far, law enforcement agencies across the country have supported the 988 program.

“While our 911 dispatchers will continue to be trained in crisis communications, de-escalation and recognizing those experiencing a mental health crisis through our inhouse Crisis Intervention Team post certified training program we welcome the opportunity to work cohesively with 988 operators,” said Heather Costello, Communications Manager for Marin County Sheriff’s 911 Call Center. “Cross-system partnerships are critical to 988’s success because the dedicated phone number will utilize resources from various disciplines, such as mental health, police, and fire, depending on which services may be needed by the person in crisis.”

Marin HHS oversees government-funded behavioral health and recovery services on a local scale. More resources are on the BHRS webpage.

If you or someone you know is in mental health distress, find resources on Prevention.MarinBHRS.org or contact:

Marin Suicide Prevention Hotline: (415) 499-1100

National Suicide Prevention Lifeline: 1 (800) 273-8255 y en Español: 1 (888) 628-9454

The Trevor Lifeline: 1 (866) 488-7386

Friendship Line (for 60 and older): 1 (800) 971-0016

Crisis Text Line: Text MARIN to 741741

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Activism

OP-ED: AB 1349 Puts Corporate Power Over Community

Since Ticketmaster and Live Nation merged in 2010, ticket prices have jumped more than 150 percent. Activities that once fit a family’s budget now take significant disposable income that most working families simply don’t have. The problem is compounded by a system that has tilted access toward the wealthy and white-collar workers. If you have a fancy credit card, you get “presale access,” and if you work in an office instead of a warehouse, you might be able to wait in an online queue to buy a ticket. Access now means privilege.

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Bishop Joseph Simmons, Senior Pastor, Greater St. Paul Baptist Church, Oakland
Bishop Joseph Simmons, Senior Pastor, Greater St. Paul Baptist Church, Oakland

By Bishop Joseph Simmons, Senior Pastor, Greater St. Paul Baptist Church, Oakland

As a pastor, I believe in the power that a sense of community can have on improving people’s lives. Live events are one of the few places where people from different backgrounds and ages can share the same space and experience – where construction workers sit next to lawyers at a concert, and teenagers enjoy a basketball game with their grandparents. Yet, over the past decade, I’ve witnessed these experiences – the concerts, games, and cultural events where we gather – become increasingly unaffordable, and it is a shame.

These moments of connection matter as they form part of the fabric that holds communities together. But that fabric is fraying because of Ticketmaster/Live Nation’s unchecked control over access to live events. Unfortunately, AB 1349 would only further entrench their corporate power over our spaces.

Since Ticketmaster and Live Nation merged in 2010, ticket prices have jumped more than 150 percent. Activities that once fit a family’s budget now take significant disposable income that most working families simply don’t have. The problem is compounded by a system that has tilted access toward the wealthy and white-collar workers. If you have a fancy credit card, you get “presale access,” and if you work in an office instead of a warehouse, you might be able to wait in an online queue to buy a ticket. Access now means privilege.

Power over live events is concentrated in a single corporate entity, and this regime operates without transparency or accountability – much like a dictator. Ticketmaster controls 80 percent of first-sale tickets and nearly a third of resale tickets, but they still want more. More power, more control for Ticketmaster means higher prices and less access for consumers. It’s the agenda they are pushing nationally, with the help of former Trump political operatives, who are quietly trying to undo the antitrust lawsuit launched against Ticketmaster/Live Nation under President Biden’s DOJ.

That’s why I’m deeply concerned about AB 1349 in its current form. Rather than reining in Ticketmaster’s power, the bill risks strengthening it, aligning with Trump. AB 1349 gives Ticketmaster the ability to control a consumer’s ticket forever by granting Ticketmaster’s regime new powers in state law to prevent consumers from reselling or giving away their tickets. It also creates new pathways for Ticketmaster to discriminate and retaliate against consumers who choose to shop around for the best service and fees on resale platforms that aren’t yet controlled by Ticketmaster. These provisions are anti-consumer and anti-democratic.

California has an opportunity to stand with consumers, to demand transparency, and to restore genuine competition in this industry. But that requires legislation developed with input from the community and faith leaders, not proposals backed by the very company causing the harm.

Will our laws reflect fairness, inclusion, and accountability? Or will we let corporate interests tighten their grip on spaces that should belong to everyone? I, for one, support the former and encourage the California Legislature to reject AB 1349 outright or amend it to remove any provisions that expand Ticketmaster’s control. I also urge community members to contact their representatives and advocate for accessible, inclusive live events for all Californians. Let’s work together to ensure these gathering spaces remain open and welcoming to everyone, regardless of income or background.

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Activism

Oakland Post: Week of December 31, 2025 – January 6, 2026

The printed Weekly Edition of the Oakland Post: Week of – December 31, 2025 – January 6, 2026

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Activism

Big God Ministry Gives Away Toys in Marin City

Pastor Hall also gave a message of encouragement to the crowd, thanking Jesus for the “best year of their lives.” He asked each of the children what they wanted to be when they grow up.

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From top left: Pastor David Hall asking the children what they want to be when they grow up. Worship team Jake Monaghan, Ruby Friedman, and Keri Carpenter. Children lining up to receive their presents. Photos by Godfrey Lee.
From top left: Pastor David Hall asking the children what they want to be when they grow up. Worship team Jake Monaghan, Ruby Friedman, and Keri Carpenter. Children lining up to receive their presents. Photos by Godfrey Lee.

By Godfrey Lee

Big God Ministries, pastored by David Hall, gave toys to the children in Marin City on Monday, Dec. 15, on the lawn near the corner of Drake Avenue and Donahue Street.

Pastor Hall also gave a message of encouragement to the crowd, thanking Jesus for the “best year of their lives.” He asked each of the children what they wanted to be when they grew up.

Around 75 parents and children were there to receive the presents, which consisted mainly of Gideon Bibles, Cat in the Hat pillows, Barbie dolls, Tonka trucks, and Lego building sets.

A half dozen volunteers from the Big God Ministry, including Donnie Roary, helped to set up the tables for the toy giveaway. The worship music was sung by Ruby Friedman, Keri Carpenter, and Jake Monaghan, who also played the accordion.

Big God Ministries meets on Sundays at 10 a.m. at the Mill Valley Community Center, 180 Camino Alto, Mill Valley, CA Their phone number is (415) 797-2567.

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