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PRESS ROOM: Famous Amos Launches Ingredients for Success Initiative to Support Black Entrepreneurs

NNPA NEWSWIRE — According to a recent story by CNBC, there are about 2.6 million Black-owned businesses in the United States, equating to approximately 9.5 percent of all businesses. Yet nearly 8 out of 10 Black-owned companies usually do not survive the first 18 months. Famous Amos strongly believes that pairing these entrepreneurs early on with financial resources and mentorship is a key ingredient to contribute to a more positive direction.

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The Famous Amos story began in 1975 at a bakery on Sunset Boulevard in Hollywood, California. Inspired by a family recipe, the founder Wally Amos perfected the ultimate chocolate chip cookie.
The Famous Amos story began in 1975 at a bakery on Sunset Boulevard in Hollywood, California. Inspired by a family recipe, the founder Wally Amos perfected the ultimate chocolate chip cookie.

Grant and Mentorship Program to award $150,000 to three selected businesses

CHICAGO, — Famous Amos, in partnership with the National Black Chamber of Commerce (NBCC), announces the launch of its Ingredients for Success Initiative, a grant and mentorship program that aims to provide the necessary tools and resources to help Black business owners succeed.

According to a recent story by CNBC, there are about 2.6 million Black-owned businesses in the United States, equating to approximately 9.5 percent of all businesses. Yet nearly 8 out of 10 Black-owned companies usually do not survive the first 18 months. Famous Amos strongly believes that pairing these entrepreneurs early on with financial resources and mentorship is a key ingredient to contribute to a more positive direction.

“In honor of Wally Amos, the founder of Famous Amos, we are extremely grateful to partner with the NBCC to help create pathways for Black business owners to thrive,” said Rachna Patel, Senior Director, Distinctive Brands at Ferrara. “Famous Amos remains committed to fostering racial equity through the work that we do as a company and our connection to the communities we serve.”

In its inaugural year, a total of $150,000 has been committed to award three Black-owned businesses, each receiving a $50,000 business grant. Along with the monetary award, grant winners will receive a complete suite of mentoring and coaching resources and tools provided by the NBCC to help drive sustainable growth and success.

“Our mission is the economic empowerment of Black businesses and communities,” said Charles H. DeBow, III, Executive Director, National Black Chamber of Commerce. “We are pleased to partner with Famous Amos to provide mentorship, as well as the necessary tools and resources to the grant recipients to assist them to not only participate but to succeed in America’s economy.”

Grant applications will be judged by some of the nation’s foremost Black business leaders including Jeffery Beckham Jr., Chief Executive Officer at Chicago Scholars; Roby Mercharles, vice president of partnerships at The American Dream Fund & Marketplace; Steve Canal, co-founder of Flourysh, ONE Venture Group, Saint Miles and The Baptist Collection; and Mandy Bowman, and founder and CEO of Official Black Wall Street.

Businesses must be at minimum 90 percent Black-owned and have been in operation for five years or less. For official rules and eligibility requirements, and to apply now, please visit https://famousamosingredientsforsuccess.info/. All entries must be submitted by Monday, November 29th, by 11:59 p.m. EST.

About Famous Amos

The Famous Amos story began in 1975 at a bakery on Sunset Boulevard in Hollywood, California. Inspired by a family recipe, the founder Wally Amos perfected the ultimate chocolate chip cookie. He used only the best ingredients to make his bite-size cookies. This delicious homemade signature helped them gain fame just by word of mouth. From there, the Famous Amos story becomes a Hollywood success story. Iconic musicians and other Hollywood celebrities began singing the praises of delicious tiny cookies from the small bakery on Sunset.

This was just the beginning of the Famous Amos story. It was always a core belief of Wally Amos that you make a tastier cookie if you use high-quality ingredients. While this has never changed, what customers looked for in a cookie did. They wanted fewer ingredients and internationally inspired recipes. So, we set out to find the ingredients from the most renowned places in the world and bring the bite-size cookies back to once again being Famous. That brings us to today, and we hope you enjoy our new Famous Amos Wonder From The World™.

About Ferrara:

Ferrara, a company, related to The Ferrero Group, is an emerging powerhouse in the North American confections and sweet snacking categories. A passionate team of more than 6,000 employees works together to share delight in every bite through leading brands that have shaped the industry for more than 100 years. Our diverse portfolio of nearly 35 brands includes SweeTARTS®, Trolli®, BRACH’S®, Black Forest®, and NERDS®, along with iconic favorites like Lemonhead®, Red Hots® and Now and Later®. Ferrara also manages the Keebler® and Famous Amos® businesses for The Ferrero Group.  Headquartered in Chicago, Ferrara has an operational network of 20 locations in North America that includes manufacturing, distribution, and R&D facilities. Learn more at www.ferrarausa.com.

National Black Chamber of Commerce (NBCC)​:

The NBCC is a nonprofit, nonpartisan, nonsectarian organization dedicated to the economic empowerment of African American communities. 140 affiliated chapters are locally based throughout the nation as well as international affiliate chapters based in Bahamas, Brazil, Colombia, Ghana, Kenya, France, Botswana, Cameroon, and Jamaica and businesses as well as individuals who may have chosen to be direct members with the national office. In essence, the NBCC is on the leading edge of educating and training Black communities on the need to participate vigorously in this great capitalistic society known as America.

The NBCC reaches 100,000 Black-owned businesses. There are 2.6 million Black-owned businesses in the United States. Black businesses account for over $138 billion in revenue each year, according to the US Bureau of Census. The National Black Chamber of Commerce® is dedicated to economically empowering and sustaining African American communities through entrepreneurship and capitalistic activity within the United States.

Activism

Griot Theater Company Presents August Wilson’s Work at Annual Oratorical Featuring Black Authors

The performance explores the legacy of Pulitzer Prize-winning playwright August Wilson whose 10-play Century Cycle chronicles the African American experience across the 20th century, with each play set in a different decade. “Half a Century” journeys through the final five plays of this monumental cycle, bringing Wilson’s richly woven stories to life in a way that celebrates history, resilience, and the human spirit.

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Late playwright August Wilson. Wikipedia photo.
Late playwright August Wilson. Wikipedia photo.

By Godfrey Lee

Griot Theater Company will present their Fifth Annual Oratorical with August Wilson’s “Half a Century,” at the Belrose on 1415 Fifth Ave., in San Rafael near the San Rafael Public Library.

The performance explores the legacy of Pulitzer Prize-winning playwright August Wilson whose 10-play Century Cycle chronicles the African American experience across the 20th century, with each play set in a different decade. “Half a Century” journeys through the final five plays of this monumental cycle, bringing Wilson’s richly woven stories to life in a way that celebrates history, resilience, and the human spirit.

Previous performance highlighting essential Black American authors included Maya Angelou, James Baldwin, and Lorraine Hansberry with Langston Hughes.

The play will be performed at 3:00. p.m. on Feb. 20, 21, 22, 27, and 28 at 7:00 p.m., and on Feb. 23 at 3:00 p.m.

For more information, go to griottheatercompany.squarespace.com/productions-v2

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Activism

Two New California Bills Are Aiming to Lower Your Prescription Drug Costs

“When basic life necessities like medication become unaffordable in Blue States, working people pay the price. As Democrats, we should be leading on making people’s lives better and more affordable,” continued Weiner. It is past time California caught up with other states and put basic protections in place to contain the astronomical cost of basic medications.”

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iStock.
iStock.

By Edward Henderson, California Black Media

Sen. Scott Wiener (D-San Francisco) has introduced two bills in the State Senate that could lower prescription drug prices for California residents.

Senate Bill (SB) 40, or the Insulin Affordability Act — and accompanying legislation, SB 41, or Pharmacy Benefit Manager (PBM) Reform — comprise Wiener’s Prescription Drug Affordability (PDA) Package.

Together, the bills would cap monthly co-pays for insulin at $35 (SB 40) and create regulations for pharmacy benefit managers (PBM) whose negotiation practices, critics say, have resulted in steep price increases for prescription drugs (SB 41).

“It makes no sense that people with diabetes in states like West Virginia can access affordable insulin while Californians are stuck with higher prices,” said Wiener in a statement.

“When basic life necessities like medication become unaffordable in Blue States, working people pay the price. As Democrats, we should be leading on making people’s lives better and more affordable,” continued Weiner. It is past time California caught up with other states and put basic protections in place to contain the astronomical cost of basic medications.”

SB 40’s proposed $35 monthly co-pay was written, in part, in response to the price of insulin tripling over the past decade, Wiener’s office says. As a result of the increase, one in four people using insulin has reported insulin underuse because they can’t afford the full dose.

About 4,037,000 adult Californians have diabetes, with an additional 263,000 cases of Type 1 diabetes diagnosed each year. This rate in new cases disproportionately affects the elderly, men, and low-income patients, Wiener’s office reports.

According to Wiener, SB 41 is his follow-up to similar legislation he introduced last year, SB 966, which was vetoed by Gov. Newsom.

Middlemen in the pharmaceutical industry, PBMs buy prescription drugs from manufacturers and then sell them to pharmacies and health plans. Their position as intermediaries allows them to charge high administrative fees and significantly higher prices for drugs to pharmacies than they paid originally. This practice results in higher costs for patients seeking the prescriptions they need.

“On behalf of the Californians we serve who live with chronic and rare diseases, we are grateful to Sen. Wiener for his commitment and attempt to hold pharmacy middlemen accountable for their anti-patient and anti-pharmacy practices,” stated Liz Helms, California Chronic Care Coalition President & CEO.  “Health care costs continue to rise when patients cannot afford medically necessary medications.”

SB 41 proposes that all PBMs be licensed and that they disclose basic information regarding their business practices to the licensing entity. It also calls for a number of other requirements and prohibitions, including limiting how fees may be charged and requiring transparency related to all fees assessed.

“This bill addresses some of the worst abuses by pharmacy benefit managers: lack of transparency, unfair business practices, steering, and price gouging,” said Jamie Court, President of Consumer Watchdog.

In 2022, drug spending in California grew by 12%, while total health premiums rose by just 4%. Last year, more than half of Californians either skipped or postponed mental and physical healthcare due to cost, putting their safety and well-being at risk. One in three reported holding medical debt, including half of low-income Californians.

So far, there is no organized opposition to the Prescription Drug Affordability package.

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Arts and Culture

Paul Robeson: A Voice for the Ages, A Champion for Justice

Robeson first gained widespread recognition on stage and screen, delivering commanding performances that captivated audiences. Yet, it was his voice in concert halls that sealed his legacy. His repertoire was vast, spanning spirituals, classical compositions, global folk traditions, and songs of struggle — music that carried the weight of the oppressed and the hopes of the marginalized.

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Paul Robeson. Public domain.
Paul Robeson. Public domain.

By Tamara Shiloh

Paul Robeson was born April 9, 1898, in Princeton, New Jersey. At 6’ 3”, he was a towering man of intellect, talent, and conviction. Before he became an international icon, he earned his law degree from Columbia University in 1923, supporting himself by teaching Latin and playing professional football on the weekends. But the law would not hold him for long. His voice had other plans.

Robeson first gained widespread recognition on stage and screen, delivering commanding performances that captivated audiences. Yet, it was his voice in concert halls that sealed his legacy. His repertoire was vast, spanning spirituals, classical compositions, global folk traditions, and songs of struggle — music that carried the weight of the oppressed and the hopes of the marginalized.

In 1921, he married Eslanda Goode, a fellow Columbia student and a journalist with her own remarkable intellect and ambition. Their marriage, which lasted over four decades, was a partnership in every sense. Goode became his manager, encouraging him to leave law behind and fully embrace his calling. In 1927, they welcomed their son, Paul Robeson Jr.

By the mid-1920s, Robeson was making waves in theater. He starred in All God’s Chillun Got Wings (1924) and The Emperor Jones (1925). That same year, he made his film debut in Body and Soul, directed by pioneering Black filmmaker Oscar Micheaux. In 1928, he mesmerized London audiences in Show Boat, where his rendition of Ol’ Man River transformed the song into a powerful anthem of resilience.

Robeson and his family moved to Europe in the late 1920s, and over the next decade, he built an impressive career in both film and music. He starred in Borderline (1930) and later again in the 1933 film adaptation of The Emperor Jones. Over the next few years, he appeared in six British films, including Jericho and Big Fella (both released in 1937). He also starred in the second screen adaptation of Show Boat (1936), alongside Hattie McDaniel and Irene Dunne. However, his final film, Tales of Manhattan (1942), left him deeply disillusioned. He openly criticized its degrading depiction of Black life, signaling his growing commitment to using his platform for activism.

In 1963, after years of political persecution and declining health, Robeson returned to the United States. Following Goode’s death in 1965, he lived quietly with his sister. On January 23, 1976, Robeson passed away from a stroke at the age of 77 in Philadelphia.

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