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Water Expert: Make Conservation a Family Project as California Drought Gets Worse

Following state official calls for water use reduction last year, Californians’ water use increased by about 19% this year, according to the governor’s office. “Californians made significant changes since the last drought, but we’ve seen an uptick in water use. We have to make every drop count,” said Governor Gavin Newsom.

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iStock Photo.
iStock Photo.

By Aldon Thomas Stiles, California Black Media

African American water experts are joining state officials calling on Californians to conserve as much water as possible in preparation for an abnormally dry summer ahead.

California is in year three of a drought that scientists have called the driest in the history of the state.

“Look at your usage. Make it a family project,” said Dale Hunter, a respected African American water expert in Sacramento.

Last week, the State Water Resources Control Board voted to ban the watering of “non-functional” turf to combat California’s drought as state officials estimate that water supplies may decrease by 20% due to rising heat.

This statewide ban will apply to the commercial, industrial and institutional sectors.

“California is facing a drought crisis and every local water agency and Californian needs to step up on conservation efforts,” Gov. Gavin Newsom said in a statement. “I am hopeful the measures enacted by the State Water Board will lead to a reduction of water use across the state.”

Hunter says conservation is urgent.

“This is the state saying, ‘folks this is serious. We are encouraging all locals to come up with a conservation plan,’” he added.

Following state official calls for water use reduction last year, Californians’ water use increased by about 19% this year, according to the governor’s office.

“Californians made significant changes since the last drought, but we’ve seen an uptick in water use. We have to make every drop count,” Newsom said.

Some experts believe that one of the reasons for the increase in water usage was the COVID-19 pandemic.

“We were in a pandemic where most people stayed home so naturally water use went up during that period,” Hunter explained.

The State Water Resources Control Board’s vote to restrict water usage includes requirements for local agencies to implement their own conservation measures.

Hunter said because some communities have different water needs than others, they may be affected by the drought differently. According to him people living in mostly Black neighborhoods should be aware of what their local conservation plans are — as well as what the ramifications are for not following them.

“Stay informed because water conservation, in order to be effective, is a local issue,” he said. “Local agencies all have different ways to cut back. You can reduce watering your grass, you can reduce the washing machine and dish washing.”

“What they do in Riverside they may not do in San Jose,” Hunter added.

In San Jose, for example, the Santa Clara Valley Water District will implement water use fines that can go as high as $10,000 for people who go over their water use limit.

“Some may not do that,” Hunter said. “Some agencies may keep encouraging people before they go down the more drastic route, which would include fines.”

Hunter believes that individual solutions for water use reduction will become clearer in the coming weeks.

“I believe that we’re going to see the local agencies, over the next couple of weeks, really ramp up their promotion and advertising about what individual homeowners can do.”

Hunter compared the current drought to the dry conditions the state has been experiencing over the last two years.

“The drought the last couple of years wasn’t even, meaning some parts of our state were dryer than others. I think this round it’s dry up and down the state,” Hunter said.

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Oakland Post: Week of March 4 – 10, 2026

The printed Weekly Edition of the Oakland Post: Week of March 4 – 10, 2026

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Oakland Post: Week of February 25 – March 3, 2026

The printed Weekly Edition of the Oakland Post: Week of – February 25 – March 3, 2026

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Chase Oakland Community Center Hosts Alley-Oop Accelerator Building Community and Opportunity for Bay Area Entrepreneurs

Over the past three years, the Alley-Oop Accelerator has helped more than 20 Bay Area businesses grow, connect, and gain meaningful exposure. The program combines hands-on training, mentorship, and community-building to help participants navigate the legal, financial, and marketing challenges of small business ownership.

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Bay Area entrepreneurs attend the Alley-Oop Accelerator, a small business incubation program at Chase Oakland Community Center. Photo by Carla Thomas.
Bay Area entrepreneurs attend the Alley-Oop Accelerator, a small business incubation program at Chase Oakland Community Center. Photo by Carla Thomas.

By Carla Thomas

The Golden State Warriors and Chase bank hosted the third annual Alley-Oop Accelerator this month, an empowering eight-week program designed to help Bay Area entrepreneurs bring their visions for business to life.

The initiative kicked off on Feb. 12 at Chase’s Oakland Community Center on Broadway Street, welcoming 15 small business owners who joined a growing network of local innovators working to strengthen the region’s entrepreneurial ecosystem.

Over the past three years, the Alley-Oop Accelerator has helped more than 20 Bay Area businesses grow, connect, and gain meaningful exposure. The program combines hands-on training, mentorship, and community-building to help participants navigate the legal, financial, and marketing challenges of small business ownership.

At its core, the accelerator is designed to create an ecosystem of collaboration, where local entrepreneurs can learn from one another while accessing the resources of a global financial institution.

“This is our third year in a row working with the Golden State Warriors on the Alley-Oop Accelerator,” said Jaime Garcia, executive director of Chase’s Coaching for Impact team for the West Division. “We’ve already had 20-plus businesses graduate from the program, and we have 15 enrolled this year. The biggest thing about the program is really the community that’s built amongst the business owners — plus the exposure they’re able to get through Chase and the Golden State Warriors.”

According to Garcia, several graduates have gone on to receive vendor contracts with the Warriors and have gained broader recognition through collaborations with JPMorgan Chase.

“A lot of what Chase is trying to do,” Garcia added, “is bring businesses together because what they’ve asked for is an ecosystem, a network where they can connect, grow, and thrive organically.”

This year’s Alley-Oop Accelerator reflects that vision through its comprehensive curriculum and emphasis on practical learning. Participants explore the full spectrum of business essentials including financial management, marketing strategy, and legal compliance, while also preparing for real-world experiences such as pop-up market events.

Each entrepreneur benefits from one-on-one mentoring sessions through Chase’s Coaching for Impact program, which provides complimentary, personalized business consulting.

Garcia described the impact this hands-on approach has had on local small business owners. He recalled one candlemaker, who, after participating in the program, was invited to provide candles as gifts at Chase events.

“We were able to help give that business exposure,” he explained. “But then our team also worked with them on how to access capital to buy inventory and manage operations once those orders started coming in. It’s about preparation. When a hiccup happens, are you ready to handle it?”

The Coaching for Impact initiative, which launched in 2020 in just four cities, has since expanded to 46 nationwide.

“Every business is different,” Garcia said. “That’s why personal coaching matters so much. It’s life-changing.”

Participants in the 2026 program will each receive a $2,500 stipend, funding that Garcia said can make an outsized difference. “It’s amazing what some people can do with just $2,500,” he noted. “It sounds small, but it goes a long way when you have a plan for how to use it.”

For Chase and the Warriors, the Alley-Oop Accelerator represents more than an educational initiative, it’s a pathway to empowerment and economic inclusion. The program continues to foster lasting relationships among the entrepreneurs who, as Garcia put it, “build each other up” through shared growth and opportunity.

“Starting a business is never easy, but with the right support, it becomes possible, and even exhilarating,” said Oscar Lopez, the senior business consultant for Chase in Oakland.

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