Technology
State of the News Media in 2015: Facebook and Mobile Rule

In this Tuesday, April 28, 2015 photo, an unidentified person uses a mobile phone to read the news from The Huffington Post on Facebook, in Los Angeles. State of the News Media 2015, published Wednesday, April 29, 2015, by the Pew Research Centers Journalism Project found that nearly half of Web users learn about politics and government from Facebook, roughly the same percentage as those who seek the news through local television and double those who visit Yahoo or Google News. (AP Photo/Richard Vogel)
HILLEL ITALIE, AP National Writer
NEW YORK (AP) — A new report on the state of the media has some simple terms for how we learn about the world: mobile and social media.
More visitors to Yahoo, NBC and other top Internet sites are getting their news from mobile devices than from desktop computers, according to “State of the News Media 2015,” published Wednesday by the Pew Research Center’s Journalism Project. Pew also found that nearly half of Web users learn about politics and government from Facebook, roughly the same percentage as those who seek the news through local television and double those who visit Yahoo or Google News.
“News is becoming more diverse in the ways that people connect with it,” said Amy Mitchell, director of journalism research at the Pew center. Mitchell added that finding “new ways of connecting with and challenging” the audience is increasingly important for news outlets.
It’s unclear whether the majority status of mobile users on Yahoo and elsewhere is new. Numerous studies in recent years have tracked the rise of hand-held devices, but Mitchell said that Pew did not have immediate information from previous years on the ratio between mobile and desktop users for online sites.
A trend toward mobile could be troubling for the future of longer stories, because the Pew report shows that people are more impatient on small screens than on desktops. On Yahoo, desktop readers in January 2015 averaged 3.9 minutes per visit, compared to 2.3 minutes for mobile. For NBC News Digital, the ratio is nearly 2 to 1, with 5.1 minutes for desktop and 2.6 minutes for mobile.
Yahoo/ABC is by far the most popular Internet news provider, with nearly 128 million unique visitors, according to Pew. CNN Network was second with just over 101 million visitors, closely followed by NBC News Digital. Other top online sources for news included the Huffington Post, CBS News and USA Today.
Mitchell said that it was still too early to draw any definitive conclusions on reading habits. She noted that desk top users were hardly in danger of becoming obsolete, as millions use both home computers and portable screens, and that earlier studies showed that “many consumers do read long-form on their phones and tablet devices.”
“It doesn’t necessarily mean you can’t do long-form content,” she said. “It means that the ways people connect are different.”
Pew had some good news for network television news, for which the audience grew by 5 percent in 2014, and local TV news stations, which had a 3 percent increase for evening news. Meanwhile, cable news prime-time viewership dropped by 8 percent and newspaper circulation fell by 3 percent. Digital ad revenues were up slightly for newspapers, but not enough to offset a 4 percent drop for print ads, an ongoing problem for papers.
Other findings in the annual report:
PODCAST FEVER: The “Serial” phenomenon was not a fluke. Podcast monthly listenership has nearly doubled since 2008, from 9 percent of Americans to 17 percent. One-third of Americans have listened to at least one podcast, compared to just 10 percent in 2006. More than half of those surveyed listened to online radio in the previous month, nearly double from 2010.
ALL-NEWS DECLINE: The number of all-news radio stations fell to 31, a drop of six since 2012. Ten of those stations are owned by CBS.
FAIR AND BALANCED: Average circulation remained largely unchanged for most of the leading news magazines, from Time to Rolling Stone. But, as if abiding by some greater law of political balance, significant drops were reported for a leading conservative publication, National Review, and a top liberal weekly, The Nation.
Copyright 2015 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
Alameda County
OPINION: Argent Materials Oakland CleanTech Community Asset Helps Those In Need
Alameda County Supervisor Lena Tam had this to say about Argent Materials as an Oakland community asset: “Congratulations to Argent Materials and its President and Founder, Bill Crotinger! The company is now fully operational, recycling an impressive 99.99% of concrete and asphalt debris, which helps divert thousands of tons of construction waste from landfills. They are also proud to announce that 50% of their team consists of local hires. In celebration of Thanksgiving, and despite stormy weather last week, the Alameda County Sheriffs, alongside Mr. Crotinger and Argent Materials’ dedicated staff distributed turkeys and pies as a heartfelt gesture of gratitude to the community.”
Zennie Abraham
CEO, Zennie62Media
Argent Materials, the Oakland business that turns old concrete and asphalt into new construction products, generally goes by “Argent Materials Oakland CleanTech” but should be called “Argent Materials East Oakland CleanTech for The Community”. Here’s why.
First, Argent Materials is located at 8300 Baldwin St, right in the Coliseum Industrial Zone, just a three-minute drive from the Oakland-Alameda County Coliseum Complex. That’s in East Oakland, and just a city-block walk from the Oakland Coliseum BART Station.
Second, Argent Materials has been a friend to East Oakland and what some, like the members of the Oakland Private Industry Council, would call a “community asset”. In 2024, Argent Materials founder and President Bill Crotinger was named Leader of the Year by the Oakland Private Industry Council (OPIC) “I was humbled and honored to be named Leader of the Year by the Oakland Private Industry Council. Truly an honor. My heartfelt thanks to my friend and mentor Pastor Raymond Lankford and all the wonderful people at OPIC.”
Alameda County Supervisor Lena Tam had this to say about Argent Materials as an Oakland community asset: “Congratulations to Argent Materials and its President and Founder, Bill Crotinger! The company is now fully operational, recycling an impressive 99.99% of concrete and asphalt debris, which helps divert thousands of tons of construction waste from landfills. They are also proud to announce that 50% of their team consists of local hires. In celebration of Thanksgiving, and despite stormy weather last week, the Alameda County Sheriffs, alongside Mr. Crotinger and Argent Materials’ dedicated staff distributed turkeys and pies as a heartfelt gesture of gratitude to the community.”
ABI Foundry reports that Argent Materials led a community clean up for the residents and businesses of Russett Street as well as San Leandro Street. An ABI Foundry team member said “Bill Crotinger at Argent Materials spearheaded the initiative to clean San Leandro street, from Hegenburger to 98th Ave. along the side of BART. AB&I enjoyed participating along with Acts Full Gospel C.O.G.I.C (Men of Valor), Good Hope Missionary Baptist Church-Oakland (Reverend Michael Jones) and Argent Materials. You should see how it looks now. It is AMAZING! It takes an ambitious mind to make a difference block by block.”
What Is Cleantech And Why Is It Important to Oakland And Argent Materials?
Clean technology (Clean Tech) refers to products, services, and processes that mitigate negative environmental impacts by increasing energy efficiency, promoting resource sustainability, and minimizing waste and pollution, ultimately contributing to a low-carbon, and more sustainable economy.
What is The Clean Tech of Argent Materials of Oakland?
In Argent Materials’ context, “cleantech” refers to their sustainable business model which includes recycling concrete and asphalt into new aggregate materials, diverting waste from landfills, and using renewable diesel for their fleet to achieve carbon neutrality and protect the environment. This business approach Argent Materials uses aligns with the broader definition of cleantech, which involves products, services, and processes that reduce negative environmental impacts through resource efficiency and environmental protection
Clean Tech, or green tech as Argent Materials of Oakland does it, is defined as any technology that minimizes negative environmental impact by reducing human consumption of natural resources and by promoting more sustainable and efficient resource use.
Argent Materials will continue to be a cleantech community asset to Oakland well into the future.
Stay tuned.
Activism
Golden State Warriors Program Is Inspiring Next Generation of Female Engineers
Breaking down barriers and biases that deter young girls from pursuing STEAM subjects is essential for creating a level playing field and ensuring equal opportunities for all. By challenging stereotypes and promoting a culture of inclusivity and diversity in STEAM fields, experts believe young girls can be empowered to pursue their interests and aspirations without limitations confidently. Encouraging mentorship, providing access to resources, and celebrating girls’ achievements in STEAM are all crucial steps in creating a supportive environment that fosters success.
By Y’Anad Burrell
The Golden State Warriors and e-commerce giant Rakuten are joining forces to inspire the next generation of female engineers through Building STEAM Futures, part of The City Calls campaign.
Organizers say the initiative is founded on the idea that science, technology, engineering, arts, and mathematics (STEAM) are crucial fields for innovation and progress, and empowering young girls to pursue careers in these areas is more important than ever. Studies consistently show that girls are underrepresented in STEAM fields, resulting in a gender disparity that limits potential and hinders diversity.
Breaking down barriers and biases that deter young girls from pursuing STEAM subjects is essential for creating a level playing field and ensuring equal opportunities for all. By challenging stereotypes and promoting a culture of inclusivity and diversity in STEAM fields, experts believe young girls can be empowered to pursue their interests and aspirations without limitations confidently. Encouraging mentorship, providing access to resources, and celebrating girls’ achievements in STEAM are all crucial steps in creating a supportive environment that fosters success.
On Saturday, March 8, International Women’s Day, the Warriors and Rakuten hosted 20 middle school girls from Girls Inc. of Alameda County at Chase Center’s Above the Rim for a hands-on bridge-building experience. The young girls from Girls, Inc. of Alameda County had an opportunity to design, build and test their own bridge prototypes and learn the fundamentals of bridge construction from the Engineering Alliance and the UC Berkeley Steel Bridge Team.
This STEAM experience for the girls followed the first session in January, where they took a behind-the-scenes tour of the Golden Gate Bridge, learning about its design and construction from industry experts. The City Calls campaign, tipped off with the unveiling the Warriors’ new bridge-themed City Edition jerseys and court design earlier this year.
Activism
Self-eSTEM Empowers BIPOC Women, Girls in Science, Math
In January 2025, Self-eSTEM will launch digital and generative AI programming, which provides digital literacy and AI literacy training through an entrepreneurial project-based activity. This programming will be a hybrid (i.e. in-person and online). Additionally, thanks to a grant from Comcast, in spring 2025, the organization will have a co-ed series for middle and high school students.
By Y’Anad Burrell
Special to The Post
In a world where technology plays an increasingly central role in all aspects of life, the importance of Science, Technology, Engineering, and Math (STEM) education cannot be overstated. Recognizing the significance of STEM for the future, focusing on young women and girls is a critical step in achieving gender equality and empowering the next generation.
Self-eSTEM, an Oakland-based non-profit organization, was founded by Adamaka Ajaelo, an Oakland native who had a successful corporate career with several Bay Area technology and non-tech companies. Ajaelo boldly decided to step away from these companies to give 100% of her time and talent to the non-profit organization she started in 2014 in the belief that she can change the game in innovation and future STEM leaders.
Over the course of a decade, Ajaelo has provided futurist tech programming to more than 2,000 BIPOC women and girls. The organization has an Early STEM Immersion Program for ages 7-17, Emerging Leaders Workshops for ages 18-25 and volunteer network opportunities for ages 25 and up.
In January 2025, Self-eSTEM will launch digital and generative AI programming, which provides digital literacy and AI literacy training through an entrepreneurial project-based activity. This programming will be a hybrid (i.e. in-person and online). Additionally, thanks to a grant from Comcast, in spring 2025, the organization will have a co-ed series for middle and high school students.
While the organization’s programs center on innovation and technology, participants also gain other valuable skills critical for self-development as they prepare for a workforce future. “Self-eSTEM encourages young women to expand on teamwork, communication, creativity, and problem-solving skills. The organization allows young women to enter STEM careers and pathways,” said Trinity Taylor, a seventh-year innovator.
“Our journey over the last decade is a testament to the power of community and opportunity, and I couldn’t be more excited for what the future holds as we continue to break barriers and spark dreams,” said Ajaelo.
“By encouraging girls to explore STEM fields from a young age, we foster their intellectual growth and equip them with the tools needed to thrive in a competitive global economy,” Ajaelo says.
Empowering young girls through STEM education is also a key driver of innovation and progress. When young women and girls are encouraged to pursue careers in STEM, they bring unique perspectives and problem-solving approaches to the table, leading to more diverse and inclusive solutions. This diversity is crucial for driving creativity and pushing boundaries in scientific and technological advancements.
Self-eSTEM has fundraising opportunities year-round, but year-end giving is one of the most critical times to support the program. Visit www.selfestem.org to donate to the organization, as your generosity and support will propel programming support for today’s innovators.
You will also find more details about Self-eSTEM’s programs on their website and social channels @selfestemorg
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