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After Losing All, Black Fire Victims File a Lawsuit; Seek a Way Forward

Zo Williams, an author, radio host and of Altadena told California Black Media (CBM), “My childhood is gone. The city will forever be changed by this horrific event.”  Like Williams, many of Altadena’s Black residents are confronting the devastating loss they’ve just experienced and exploring what steps they need to take to move forward.  

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NAACP logo. The NAACP and Singleton Schreiber have filed a lawsuit against the power company Southern California Edison. The complaint accuses the power utility of starting the fire due to the company’s failure to take “adequate precautions” and improper maintenance and management of electrical equipment it owns.
NAACP logo. The NAACP and Singleton Schreiber have filed a lawsuit against the power company Southern California Edison. The complaint accuses the power utility of starting the fire due to the company’s failure to take “adequate precautions” and improper maintenance and management of electrical equipment it owns.

By Reginald S. Webb, Jr., California Black Media  

On Jan. 7, when the Eaton fire ignited in the foothills of Eaton Canyon in the San Gabriel Mountains. Fueled by wind gusts of 80 to 100 miles per hour and dry weather conditions, the fire forced the evacuation of most of Altadena’s 43,000 residents.

Among them were thousands of Black families and individuals who have lived in the racially diverse hillside suburb for generations. Blacks make up about 18% of Altadena’s population and their homeownership rate of more than 80% far outpaces other places in the state and country.

A few days later, many of the Altadena evacuees returned to smoldering or completely burned down remains of their homes destroyed in raging fires that have killed 17 people, charred over 14,000 acres, and damaged 9,300 homes, businesses, places of worship and more.

Zo Williams, an author, radio host and former resident of Altadena told California Black Media (CBM), “My childhood is gone. The city will forever be changed by this horrific event.”

Like Williams, many of Altadena’s Black residents are confronting the devastating loss they’ve just experienced and exploring what steps they need to take to move forward.

On Jan. 14, the California-Hawaii State Conference of the NAACP held a virtual town hall to advise fire victims on their legal options. The event was organized in partnership with the law firm Singleton Schreiber.

The NAACP and Singleton Schreiber have filed a lawsuit  against the power company Southern California Edison. The complaint accuses the power utility of starting the fire due to the company’s failure to take “adequate precautions” and improper maintenance and management of electrical equipment it owns.

Gerald Singleton, Managing Partner of the law firm, told CBM, “After a disaster occurs sometimes, people don’t know where to go for resources. The NAACP is on the ground guiding people in the right direction.

The NAACP and Singleton Schreiber, the nation’s leading and largest fire litigation practice, have scheduled a second town hall for fire victims on Jan. 21.

On Jan. 17, a town hall was held at a Pasadena Church in Pasadena. Political and civic leaders, businessowners, grieving residents and more came together to share information, reflect on the past, talk about the way forward and assess the damage from the blaze that CalFire has described as the second most destructive wildfire in California’s history. The deadliest and most destructive fire in California history was the Camp Fire, which broke out in Butte County in 2018, claimed 85 lives and caused damage totaling $16.65 billion.

The Eaton fire destroyed important pieces of Southern California’s Black history. The city of Altadena was one of the first places in Southern California where Black families were allowed to buy homes in the Los Angeles area.

Pastor Kerwin Manning of Pasadena Church says he didn’t sustain damage to his church or his house but, he and his wife have not been able to return home since they evacuated on Jan. 7. Other members of his congregation were not so fortunate. Seventeen of them lost their homes.

Manning says he’s unofficially calling the recovery process, “Operation Beauty Will Rise.”

He quotes Isiah 61:3, “To provide for those who grieve in Zion — to bestow on them a crown of beauty instead of ashes.”

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Chase Oakland Community Center Hosts Alley-Oop Accelerator Building Community and Opportunity for Bay Area Entrepreneurs

Over the past three years, the Alley-Oop Accelerator has helped more than 20 Bay Area businesses grow, connect, and gain meaningful exposure. The program combines hands-on training, mentorship, and community-building to help participants navigate the legal, financial, and marketing challenges of small business ownership.

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Bay Area entrepreneurs attend the Alley-Oop Accelerator, a small business incubation program at Chase Oakland Community Center. Photo by Carla Thomas.
Bay Area entrepreneurs attend the Alley-Oop Accelerator, a small business incubation program at Chase Oakland Community Center. Photo by Carla Thomas.

By Carla Thomas

The Golden State Warriors and Chase bank hosted the third annual Alley-Oop Accelerator this month, an empowering eight-week program designed to help Bay Area entrepreneurs bring their visions for business to life.

The initiative kicked off on Feb. 12 at Chase’s Oakland Community Center on Broadway Street, welcoming 15 small business owners who joined a growing network of local innovators working to strengthen the region’s entrepreneurial ecosystem.

Over the past three years, the Alley-Oop Accelerator has helped more than 20 Bay Area businesses grow, connect, and gain meaningful exposure. The program combines hands-on training, mentorship, and community-building to help participants navigate the legal, financial, and marketing challenges of small business ownership.

At its core, the accelerator is designed to create an ecosystem of collaboration, where local entrepreneurs can learn from one another while accessing the resources of a global financial institution.

“This is our third year in a row working with the Golden State Warriors on the Alley-Oop Accelerator,” said Jaime Garcia, executive director of Chase’s Coaching for Impact team for the West Division. “We’ve already had 20-plus businesses graduate from the program, and we have 15 enrolled this year. The biggest thing about the program is really the community that’s built amongst the business owners — plus the exposure they’re able to get through Chase and the Golden State Warriors.”

According to Garcia, several graduates have gone on to receive vendor contracts with the Warriors and have gained broader recognition through collaborations with JPMorgan Chase.

“A lot of what Chase is trying to do,” Garcia added, “is bring businesses together because what they’ve asked for is an ecosystem, a network where they can connect, grow, and thrive organically.”

This year’s Alley-Oop Accelerator reflects that vision through its comprehensive curriculum and emphasis on practical learning. Participants explore the full spectrum of business essentials including financial management, marketing strategy, and legal compliance, while also preparing for real-world experiences such as pop-up market events.

Each entrepreneur benefits from one-on-one mentoring sessions through Chase’s Coaching for Impact program, which provides complimentary, personalized business consulting.

Garcia described the impact this hands-on approach has had on local small business owners. He recalled one candlemaker, who, after participating in the program, was invited to provide candles as gifts at Chase events.

“We were able to help give that business exposure,” he explained. “But then our team also worked with them on how to access capital to buy inventory and manage operations once those orders started coming in. It’s about preparation. When a hiccup happens, are you ready to handle it?”

The Coaching for Impact initiative, which launched in 2020 in just four cities, has since expanded to 46 nationwide.

“Every business is different,” Garcia said. “That’s why personal coaching matters so much. It’s life-changing.”

Participants in the 2026 program will each receive a $2,500 stipend, funding that Garcia said can make an outsized difference. “It’s amazing what some people can do with just $2,500,” he noted. “It sounds small, but it goes a long way when you have a plan for how to use it.”

For Chase and the Warriors, the Alley-Oop Accelerator represents more than an educational initiative, it’s a pathway to empowerment and economic inclusion. The program continues to foster lasting relationships among the entrepreneurs who, as Garcia put it, “build each other up” through shared growth and opportunity.

“Starting a business is never easy, but with the right support, it becomes possible, and even exhilarating,” said Oscar Lopez, the senior business consultant for Chase in Oakland.

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Oakland Post: Week of February 18 – 24, 2026

The printed Weekly Edition of the Oakland Post: Week of – February 18 – 24, 2026

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Oakland Post: Week of February 11 – 17, 2026

The printed Weekly Edition of the Oakland Post: Week of – February 11 – 17, 2026

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